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Rotterdam School of Management
ExpertiseStrategy

Biography

Rotterdam School of Management
Director of Groningen Confucius Institute (GCI) and associate professor at the Communication University of China

Dr Jingyi Liu is Chinese director of Groningen Confucius Institute (GCI) and associate professor at the Communication University of China. She holds a master degree in cultural philosophy and a PhD in communication. She was the research director of Panmedia Institute, China’s first media think-tank, and has researched media economics and political marketing strategies at Michigan State University. She advocates, trains and facilitates cultural intelligence (CQ) assessment and development in international teams, and she specialises in Sino-Dutch communication and team-building.

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