Ioannis Evangelidis

Prof. Evangelidis received his Ph.D. degree in Management and his Master's degree in Business Administration with a specialization in Marketing (both with distinction) from Rotterdam School of Management, Erasmus University Rotterdam. He received his Bachelor's degree in Marketing and Communication from Athens University of Economics and Business.

Ioannis studies consumers' decision-making, and his research primarily focuses on understanding how people's use of attribute information and choice behavior can be influenced by changes in the decision context. His work has been published in leading Marketing, Management, and Psychology journals, such as the Journal of Marketing Research, Management Science, Psychological Science, and the Journal of Experimental Psychology: General. His findings were featured in popular media outlets, including the New York Times, Boston Globe, and the Huffington Post.

Areas of interest

• Consumer Judgment and Decision Making, Behavioral Economics

Education

• Doctor of Philosophy (Ph.D.) RSM Erasmus University (2010 — 2015)
• M.Sc. RSM Erasmus University (2009 — 2010)
• Bachelor Athens University of Economics and Business (2002 — 2006)

Selected publications

• Evangelidis, I. & van Osselaer, S. M. J. (2019). Interattribute evaluation theory. Journal of Experimental Psychology: General, 148 (10), pp. 1733-1746.

• Barasz, K., Kim, T. & Evangelidis, I. (2019). I know why you voted for Trump: (Over)inferring motives based on choice. Cognition, 188 (1), pp. 85-97.

• Evangelidis, I. & Levav, J. (2019). Process utility and the effect of inaction frames. Management Science, 65 (5), pp. 2328-2341.

• Evangelidis, I., Levav, J. & Simonson, I. (2018). The asymmetric impact of context on advantaged versus disadvantaged options. Journal of Marketing Research, 55 (2), pp. 239-253.

• Evangelidis, I. & van Osselaer, S. M. J. (2018). Points of (dis)parity: Expectation disconfirmation from common attributes in consumer choice. Journal of Marketing Research, 55 (1), pp. 1-13.

• Evangelidis, I. (2017). The role of restraint omission in alcohol-related traffic fatalities. Drug and Alcohol Dependence, 180 (1), pp. 423-426.

• Etkin, J., Evangelidis, I. & Aaker, J. (2015). Pressed for time? Goal conflict shapes how time is perceived, spent and valued. Journal of Marketing Research, 52 (3), pp. 394-406.

• Evangelidis, I. & Levav, J. (2013). Prominence versus dominance: How relationships between alternatives drive decision strategy and choice. Journal of Marketing Research, 50 (6), pp. 753-766.

• Evangelidis, I. & Van den Bergh, B. (2013). The number of fatalities drives disaster aid: Increasing sensitivity to people in need. Psychological Science, 24 (11), pp. 2226-2234.