Hila Etzion
Assistant Professor of Technology and Operations at Stephen M. Ross School of Business

Schools
- Stephen M. Ross School of Business
Links
Biography
Stephen M. Ross School of Business
Dr. Etzion is an Assistant Professor in the Business Information Technology group at the Michigan Business School. Her research focus is on electronic commerce and digital markets. In this research she uses economics of information systems to develop game theoretic models in order to determine best practices for online sellers. In her recent papers, professor Etzion studies the simultaneous use of auctions and posted prices for selling consumer goods online, and the effect of online product reviews systems on consumers purchasing behavior.
Professor Etzion is the author of research articles appearing in leading academic journals such as Manufacturing and Service Operations Management and Production and Operation Management.
EDUCATION
- PhD University of Rochester
- William E. Simon School of Business 2005
- MS University of Rochester
- William E. Simon School of Business 2003
- BS Technion - Israel Institute of Technology 1999
ARTICLES
Complementary Online Services in Competitive Markets: How Firms Should Adjust Their Strategies Due to Network Effects Hila Etzion and Min-Seok Pang 2014
Managing Multiple Selling Channels Online: A Study of Selling with Posted Price and Open Bid Auctions Hila Etzion 2013
Analyzing Pricing Strategies for Online Services with Network Externalities Hila Etzion and Min-Seok Pang 2012
Read about executive education
Other experts
Looking for an expert?
Contact us and we'll find the best option for you.