Hila Etzion

Assistant Professor of Technology and Operations at Stephen M. Ross School of Business

Schools

  • Stephen M. Ross School of Business

Links

Biography

Stephen M. Ross School of Business

Dr. Etzion is an Assistant Professor in the Business Information Technology group at the Michigan Business School. Her research focus is on electronic commerce and digital markets. In this research she uses economics of information systems to develop game theoretic models in order to determine best practices for online sellers. In her recent papers, professor Etzion studies the simultaneous use of auctions and posted prices for selling consumer goods online, and the effect of online product reviews systems on consumers purchasing behavior.  

Professor Etzion is the author of research articles appearing in leading academic journals such as Manufacturing and Service Operations Management  and Production and Operation Management.

EDUCATION

  • PhD University of Rochester
  • William E. Simon School of Business 2005
  • MS University of Rochester
  • William E. Simon School of Business 2003
  • BS Technion - Israel Institute of Technology 1999

ARTICLES

Complementary Online Services in Competitive Markets: How Firms Should Adjust Their Strategies Due to Network Effects Hila Etzion and Min-Seok Pang 2014

Managing Multiple Selling Channels Online: A Study of Selling with Posted Price and Open Bid Auctions Hila Etzion 2013

Analyzing Pricing Strategies for Online Services with Network Externalities Hila Etzion and Min-Seok Pang 2012

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