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Donald Lancaster

Teaching Fellow, ManagementeMBA Director of Studies, Marketing, Business & Society Management at University of Bath School of Management

Schools

  • University of Bath School of Management

Links

University of Bath School of Management

Personal profile

Research interests

The practice of agency-client relationship matrices at central and local-office levels, International marketing and advertising, branding, multi-channel communications, big ideas.

Education / Academic qualification

Education, Higher Education Academy

Management, Master of Research, University of Bath

1st ever test of digital exams & assessments

Lancaster, D.

2/10/17 → 31/01/18

Project: Other › Teaching

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