David Rogers
Keynote speaker. Consultant. Faculty, Columbia Business School. at Columbia Business School
Schools
- Sloan School of Management
- Columbia Business School
Expertise
- Investment and Financial Services
- Consumer services
- Economics
- Corporate Governance
- Travel and Hospitality
- Change management
- Digital Transformation
- Leadership
- Fintech
- Health services
- Business Communication
- Business Analytics
- Industry and Manufacturing
- General Management Programs
- Strategy
- Marketing
- Information Technology
- Operations
- Finance
- Negotiations
- Entrepreneurship
- Investment
Links
Biography
Columbia Business School
Faculty Director Executive Director of BRITE, Center on Global Brand Leadership at Columbia Business School Faculty Member, Executive Education
David Rogers is the founder and host of the Center on Global Brand Leadership's acclaimed BRITE conference on brands, innovation, and technology, where global CMOs come together with leading technology firms, start-ups, entrepreneurs, and thought leaders, to address the challenges of building strong brands in the digital age. Rogers is a globally recognized leader on brands and digital strategy, known for his pioneering model of customer networks. He has advised global companies on marketing and digital strategy, including Visa, Lily, SAP, Kohler, Macmillan and China Eastern Airlines. He has appeared on CNN, CNBC, Marketplace, Reuters, and Channel News Asia in addition to delivering keynotes at conferences worldwide on the ways that technology is transforming brands and business strategy.
Rogers is the author of three books, most recently, “The Network Is Your Customer: 5 Strategies to Thrive in a Digital Age.” His latest research, and next book, addresses how companies can link digital strategies to clear business objectives in an era of constant disruptive change.
Videos
David Rogers on The Digital Transformation Playbook
Courses Taught
Leading Digital Transformation: From Strategy to Organizational Change
Columbia Business School
New York, New York, United States
Jun 11
Postgraduate Diploma in Digital Business
Sloan School of Management
Online
Postgraduate Diploma in Business Management
Sloan School of Management
Online
Digital Strategies for Business: Leading the Next-Generation Enterprise
Columbia Business School
Online
Digital Marketing: Customer Engagement, Social Media, Planning & Analytics
Columbia Business School
Online
Executive Program in Management
Columbia Business School
Online
Digital Business Leadership
Columbia Business School
Online
Read about executive education
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Popular Courses
The Positive Leader: Deep Change and Organizational Transformation
Stephen M. Ross School of Business
Ann Arbor, Michigan, United States
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Leading Strategic Growth and Change
Columbia Business School
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The Manchester Leadership Development Programme
Alliance Manchester Business School
Manchester, United Kingdom
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Leading Digital Transformation
ESMT
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Private Equity: Investing and Creating Value
The Wharton School
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Leading People and Teams
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