David Carter
Associate Professor of Clinical Management and Organization & Executive Director of the Sports Business Institute at USC Marshall School of Business
Schools
- USC Marshall School of Business
Links
Biography
USC Marshall School of Business
MBA, BS, University of Southern California
David M. Carter is a national authority on sports business and strategic marketing, and the author of four books about the sport business industry. He founded the Sports Business Group in 1999 following more than ten years of consulting for the sports and entertainment industries. As a sports business consultant specializing in strategic marketing, Professor Carter has consulted for corporations, sports organizations, sports and entertainment venues, law firms, municipalities, and individual athletes. He regularly provides sports business commentary to national media concerns.
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