Cynthia Barstow

Education

MS, University of Massachusetts, Amherst BS, Syracuse University AS, Stockbridge School, University of Massachusetts, Amherst

Academic Appointments

Lecturer, Marketing, Isenberg School of Management, UMass Amherst, 9/2010-Present Adjunct Faculty, Honors College, UMass Amherst, 2004-2009 Adjunct Faculty, Resource Economics, Isenberg School of Management, UMass Amherst, 2003-2011 Adjunct Faculty, Plant & Soil Science, UMass Amherst, 1999-2010 Adjunct Faculty, Stockbridge School, UMass Amherst, 1994-2012

Research Interests

• Sustainability
• Experiential (action) Learning
• Social Entrepreneurship
• Translational Science (Endocrine Disruptors/Carcinogens)
• Corporate Social Responsibility
• Natural and Organic Products
• Alternative Healthcare Marketing
• Consumer Behavior
• Societal Marketing
• Food Marketing and Merchandising

Teaching Interests

• Sustainability
• Experiential (action) Learning
• Social Entrepreneurship
• Translational Science (Endocrine Disruptors/Carcinogens)
• Consumer Behavior
• Societal Marketing

Professional Background

Professional Experience

Founder and President, 2006-Present, Seed to Shelf: Marketing for Sustainability Founder and Executive Director, 2011-Present, Protect Our Breasts Marketing Consultant, 1993-2006, Natural Products Partner/Managing Editor, 1989-1991, TaylorMade Publishing, New York, NY