Bracey Wilson

Business Engineer, Pontifical Catholic University of Chile.

Academic of Branding, Strategic Marketing and Marketing Metrics since 1999 in different Universities in Chile.

He has developed a large part of his career in countries such as Brazil, Argentina, Mexico and the United States (NY), in multinational companies, always in the Marketing area. He worked as Commercial Director for Latin America for Yves Saint Laurent for 8 years and then for 10 years at Revlon as Director of Marketing for Latin America, until arriving as Director of Global Marketing based in NY. He is a full-time professor and Academic Director of the UAI Master's in Marketing.

Education

• Bachelor of Business Administration (B.B.A.) Pontificia Universidad Católica de Chile (1984 — 1989)

Companies

• Academic Director, Advanced Marketing Programme Universidad Adolfo Ibáñez (2021)
• Full Time Marketing Professor Universidad Adolfo Ibáñez (2016)
• Branding / Marketing Metrics / IMC and Marketing Professor Universidad Adolfo Ibañez (2011)
• Academic Director, Master in Marketing Management Universidad Adolfo Ibáñez (2016 — 2021)
• Guest Professor for the Value Deployment Course at the Multinational MBA program ESADE Business & Law School (2019 — 2019)
• Head of PR and Communications - Purificacion Garcia / Chile Sociedad Textil Lonia SA (2011 — 2019)
• Brand Strategy Director & Partner Divan Brand Agency (2011 — 2018)
• Guest Professor for the Value Deployment Course at the Multinational MBA program ESADE Business & Law School (2018 — 2018)
• Guest Professor for the Value Deployment Course at the Multinational MBA program ESADE Business & Law School (2017 — 2017)