#IIMA Prof Asha Kaul speaks about EEP programme on Communicating Corporate Reputation


Indian Institute of Management Ahmedabad

Educational Qualifications

  • Ph.D. (1990) in Stylistics, Indian Institute of Technology, Kanpur

Academic Affiliation

  • Management Development Institute, Gurgaon (1987-2002)
  • Times School of Marketing, New Delhi (1998-2000)
  • International Management Institute, Delhi (1998-2000)
  • Department of Management Studies, IIT, Delhi (1998-1999)
  • MBA Department, Lucknow University (1995-1997)
  • Jaipuria Institute of Management, Lucknow (1995-1997)
  • Academic Staff College, Lucknow (1994-1995)
  • Indian Institute of Management, Lucknow (1993-1994)
  • Indian Institute of Technology, Kanpur (1984-1985)
  • Visiting Faculty at Chuo and Doshisha University, Japan

Professional Affiliation

Imparted training to various Corporate houses in India. Training focussed on providing inputs in the area of written, oral communication, presentation skills, gender sensitivity and corporate communication.Conducted workshops in one or more of these areas:

  • Semantics of Communication
  • Removing Barriers to Communication
  • Honing Listening Skills
  • Art of Giving Feedback
  • Negotiation Skills
  • Making Effective Business Presentations
  • Communication in Groups
  • Assertiveness
  • Effective Writing
  • Etiquette
  • Creativity
  • Breaking stereotypes
  • Gender sensitization
  • Corporate communication
  • Building and managing reputation
  • Social media


  • Kaul, A. & Chaudhri, V. (2017). Corporate Communication through Social Media: Strategies for Managing Reputation. New Delhi: Sage
  • Kaul, A & Desai, A (2014). Corporate Reputation Decoded. Sage: New Delhi
  • Kaul, A & Singh, M (2012). New Paradigms for Gender Inclusivity: Theory and Best Practices. New Delhi: Prentice Hall of India
  • Kaul, A (2009). Business Communication (2nd edition), New Delhi: Prentice Hall of India (Awarded the prize for being one of the best selling authors of PHI)
  • Kaul, A & Gupta, S (2006) (Edtd). Management Communication: Trends and Strategies New Delhi: Tata McGraw – Hill Publishing Company
  • Kaul, A (2005). The Effective Presentation: Talk Your Way to Success, New Delhi: Response Books(One of the best selling books with a request from the publishers to translate it in regional languages)
  • Kaul, A (2000) Effective Business Communication New Delhi: Prentice Hall of India

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