Andrea Ward

I've enjoyed an enviable 20+ marketing and insights career working for, and with, a few well-known Global and Canadian companies. My goal is to share my experiences - the good, the bad, and the downright bazaar - with

• Marketing, research, communication and innovation students
  
• Industry professionals that need a fresh take on a business issue or idea
  
• Budding entrepreneurs seeking marketing, research and business development coaching
  
• Community organisations needing help to set up their management and fundraising processes
  

Experience

• Professor, Faculty of Business
  Humber College

• Marketing Strategy & Research Consultant
  The Backyard Strategist

• Professor, Pilon School of Business
  Sheridan College

• Director, Insights
  Mosaic Sales Solutions

• Portfolio Strategy & Category Insights Manager
  Canada Bread Company, Limited

• Senior Manager, Still & Juice Portfolios
  The Coca-Cola Company

• Sr. Marketing Manager
  Corby Spirit and Wine Limited

• Marketing Manager, Refrigerated Innovation
  Parmalat Canada

• Innovation Manager
  Labatt Breweries of Canada

• Brand & Program Manager
  Diageo

• Senior Market Analyst
  Nielsen

Education

• Schulich School of Business - York University
  MBA, Market Research

• Memorial University of Newfoundland
  Bachelor of Commerce (Co-op), Marketing