Andrea Daniels

Andrea Daniels is an experienced leader in distribution, intermediary sales, and strategy with more than 17 years of applied experience in travel, tourism, and hospitality. She currently serves as Director, Distribution Strategy for InterContinental Hotels Group. She has extensive knowledge of relationship and campaign management, third-party distribution, online travel agencies, hotel and event management, global distribution systems, wholesale strategy, personal branding, development and coaching, sales and marketing, and commercial leadership. Her research interests include branding, tourism and hospitality events, international tourism, emerging markets, strategic marketing, and distribution channels.

She holds a BS in tourism and hospitality management from Temple University and an MS in global hospitality management from the J. Mack Robinson College of Business at Georgia State University. With a passion for community service, Andrea focuses a great deal on giving back to the community through volunteer efforts and helping students build their personal brands and evolve in their career paths.

Education

• Master's degree Georgia State University - J. Mack Robinson College of Business (2014 — 2015)
• Bachelor of Science Temple University (1999 — 2003)

Companies

• Adjunct Professor, Hospitality & Tourism University of Southern California (2021)
• Global Director, Omni Channel Commerce & Distribution IHG Hotels & Resorts (2021)
• Founder & Strategic Visionary Leader Twicce (2018)
• Director, Distribution Strategy - Americas InterContinental Hotels Group (IHG) (2015 — 2021)
• Adjunct Professor, Business Georgia State University - J. Mack Robinson College of Business (2020 — 2020)
• Manager, Distribution & Intermediary Strategy - Americas InterContinental Hotels Group (2010 — 2015)
• Branding & Web Performance Manager InterContinental Hotels Group (IHG®) (2009 — 2010)
• Marketing Programs & Brand Campaign Manager InterContinental Hotels Group (IHG®) (2007 — 2009)
• Market Analyst InterContinental Hotels Group (2005 — 2007)

Skills

• Hotel Booking
• Marketing Strategy
• E-commerce

Other

Web Marketing, Management, Hospitality Management, Online Travel, Hotels, Hotel Management, Hospitality, Tourism, Hospitality Industry, Revenue Analysis