Comprehensive course analysis
Who should attend
- At least five years' work experience as (general) manager or in an influential/strategic position
- Proven minimum bachelor's level of work and/or education
- Affinity with the agrifood sector
- Sufficient knowledge of English
About the course
New business goals offer us the opportunity to develop sustainable products for existing and new markets. In our MBA module Sustainability & Systemic Change, you learn to recognize the different stages of sustainability, so you can make decisive steps at the right time. In a 1st phase of sustainability, a company may be rocked by scandal. In a 2nd phase, corporations could work to establish sustainable policy by participating in green labels. In a 3rd phase, a business may form alliances with other companies, governmental and/or civil society organizations to establish a common mission. And finally, in a 4th phase, an organization may contribute to anchoring sustainability developments into legislation. At Nyenrode, you will learn how to develop a sound business case at the right moment, based on strategic innovation.
What will you get out of it?
- Understanding of the consequences and risks of economic activitien people and the environment
- Insight in interesting and sustainable innovation opportunities
- Working on your personal growth while contributing to a sustainable business environment
- A certificate that proves you have successfully completed the module
Sustainability & Systemic Change
Our world is changing rapidly. Disruptive innovation creates new products and services. Innovations offer existing and new businesses the chance to conquer markets. Through visions on a sustainable world, new sustainable markets emerge. Disruptive innovation theory tells us that rewriting business goals with the sustainable consumer in mind is the main driving force for sustainability. This is what we focus on in Nyenrode's MBA module Sustainability & Systemic Change.
Corporate activities shouldn't further increase the pollution of our planet or further deplete our scarce resources. Companies without a sustainability strategy lose their right to exist. Corporate activities that are deemed socially unacceptable form a growing risk to operations. Social or environmental scandals can permanently damage reputations. These days, society demands corporate leadership in solving its problems. Entrepreneurship as a source for good.
In this MBA module, you discover how and when sustainable strategic innovations are viable. Nyenrode offers you scientific models that anchor societal developments to the core of corporate policy. You learn to recognize the different stages of sustainability, so you can make decisive steps at the right time. In a 1st phase of sustainability, a company may be rocked by scandal. In a 2nd phase, corporations could work to establish sustainable policy by participating in green labels. In a 3rd phase, a business may form alliances with other companies, governmental and/or civil society organizations to establish a common mission. And finally, in a 4thphase, an organization may contribute to anchoring sustainability developments into legislation. This way, sustainability adds an extra dimension to entrepreneurship, creating a new perspective on the future, such as joining a circular economy.
The study goals
At Nyenrode, you are offered the opportunity to create a business case with an academic foundation. This includes writing an implementation plan for disruptive innovation and systemic change relating to sustainability. As the name of the module says: Sustainability and Systemic Change.
Dr. Nicolas Chevrollier is a visiting fellow at Nyenrode Business School lecturing and researching on inclusive business and teal development, His research interest is two fold. First, on topic of inclusive innovation or the development of new propositions for and with disadvantaged population es...
André Nijhof (1969) is full professor in the fields of Sustainable Business and Stewardship. André is passionate about meaningful work: "But what makes our work meaningful? When we feel it contributes to something bigger than us. Or more concrete, when our work step by step improves the balance b...
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