Stanford Ignite – Post-9/11 Veterans
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Stanford Ignite Post-9/11 Veterans is tailored to recent U.S. veterans who want to bolster their know-how about innovation and entrepreneurship.
This full-time program is exclusively for post-9/11 veterans and uses the same curriculum as our global Stanford Ignite offerings.
- Unique components to this program include career advising, visits to local Bay Area companies, and sessions with hiring managers. Stanford GSB alumni veterans will be actively engaged as mentors, guest speakers, and panelists evaluating student presentations.
- Business concepts learned in the classroom span core business skills and functional skills, and are reinforced through practical application with team venture projects, where participants work in teams of five or six to develop a new product or service for an existing organization or a new venture.
- Participants also learn how to successfully present their ideas during a daylong communications bootcamp and later apply these lessons by giving a brief elevator pitch.
- The program culminates in final team presentations to a panel of venture capitalists, angel investors, industry experts, and experienced entrepreneurs. The goal of these presentations is to receive feedback from panelists, such as the viability of the venture idea business plan, for educational purposes.
Learn from Stanford GSB faculty what it takes to formulate, develop, and commercialize new ideas.
Leveraging Stanford’s deep connection to Silicon Valley, Stanford Ignite - Post-9/11 Veterans exposes participants to leading-edge research and frameworks in areas that span all business operations.
- Business Models: Gain an introduction to the process of business model development through a case-study analysis from a variety of industries
- Marketing: Find out how market research enables participants to better understand customer needs, hone in on unmet client expectations and validate hypotheses about the market.
- Product-Market Fit: Explore how consumers evaluate fit between company offerings and their needs, both functional and symbolic.
- Accounting and Financial Statements: Dive deep into the elements of the financial reporting environment and the role of the primary financial statements to identify key relations among them.
- Pricing: Learn more about the unifying framework for value-based pricing, which focuses on understanding the economic value created by a company’s product or service to its target markets.
Who should attend
- U.S. Post-9/11 veterans
- If you have an MBA, graduate degree in management, and/or extensive managerial training, you are not eligible to apply.