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Nov 19, 2019
Singapore, Singapore
SGD 963 ≈USD 701
SGD 963 per day

How it works


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In today’s fast moving and competitive world, it is essential for organisation to be equipped with the mindset and toolset to continuously innovate.

This course will introduce to participants a Human Centre Design (Design Thinking) innovation framework that embraces ‘User centred innovation’, ‘Design Thinking’, ‘Ethnographic Research’, and ‘Customer Experience Design’. These are some of the concepts that form the basis of the innovation. This course has been designed to create an awareness and expose participants to the skills needed for:

  • Engaging users to understand their needs
  • Identifying and communicating opportunities for improvement
  • Validating the desirability of new products/process/services early in the development

This high energy, fun, one-day workshop provides teams with an overview of innovation & service design, an understanding of where they can contribute and how they can contribute, and sets them on the journey to being more innovative in delivering their services.

Due to its flexible nature, the course can be contextualised for individual organisations, sectors or focused on specific technologies. For example, we have run the innovation bootcamp for Financial Services, Healthcare and Government as well as for specific technologies.

This course is part of the Digital Innovation & Design Series offered by NUS-ISS.

Key Takeaways

At the end of the course, participants will be able to:

  • Understand the importance of service innovation & design
  • Be able to think about employing some of the techniques in their own organisations
  • Identify opportunities to improve service delivery and/or user experience in their own organisation

What Will Be Covered

Using a familiar innovation framework the workshop rapidly takes participants through a hands on learning experience that covers the key components of any innovation process such as:

  • Understanding user and customer experience
  • Idea generation
  • Design & prototyping
  • Delivery of innovation

Participants will work on real innovation challenges through the day will see their ideas and contributions brought to life.


Lectures followed by workshops

Who should attend

This course has been designed for anyone who deals with customers.


Ms Lim Wee Khee leads the Digital Innovation and Design practice at the Institute of System Science, National University of Singapore (NUS-ISS). The Digital Innovation & Design team focuses on developing and delivering curriculum and consultancy projects related to the areas of user experie...
Vivien Chan has more than 12 years of industry experience in design thinking and experience design across the digital space, she has worked on projects in various industry including media, technologic, healthcare, and government sector. Helping organization and business to understand, delight and...
Reuben is a design thinking practitioner who partners with organisations of all shapes and sizes to overcome complex problems, often resulting in increased business value, new designs, meaningful technology and happy users. With over 15 years of experience in design and technology, Reuben unders...
Joshua is an ideator, design thinker and social innovation activist. He leads the experience design team at ONG&ONG previously where he helps organisations craft better products, services and experiences through a user-centred approach to innovation. Trained in architecture, he deeply believe...
Alvin Chia is the Innovation Program Lead of DBS Bank, and an experienced Design Thinking practitioner. His tenure in DBS saw him conducting more than fifty workshops across the region, training and guiding senior executives towards creating best-in-class products and services. Prior to DBS, A...

Next dates

Nov 19, 2019
Singapore, Singapore
SGD 963 ≈USD 701
SGD 963 per day

How it works

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