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Available dates

Jul 6—10, 2020
5 days
Madrid, Spain
EUR 5100 ≈USD 5673
EUR 1020 per day

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About the course

The Executive Summer School uses a “learning by doing” methodology that offers you the opportunity to identify, explore, and overcome management challenges in an incessantly-changing business environment. In this unique experience, you will explore roles related to management frontiers and the five essential areas of management with leading academics and renowned professionals guiding you along the way.

BENEFITS

  • VISION: A clear view of the changes defining today’s business landscape and a complete understanding of management frontiers as a response to these transformations.
  • ABILITIES: The capacity for identifying challenges and responding to fundamental managerial transformations on both a personal and professional level.
  • TOOLS: An assessment of the relevance and implications related to managerial transformations within each organization, along with a range of specific tools for reacting in every area of management.
  • PERSONAL DEVELOPMENT AND NETWORKING OPPORTUNITIES: First-hand experience in roles required for responding to today’s managerial challenges.
  • FOR YOUR ORGANIZATION: The mindset and tools for rethinking and improving your business model and strategy; the organizational capability to identify and build responses, taking advantage of the new paradigms; and assessing and honing leadership skills to maximize your team’s performance and create an impact within your company.

Program

This unique experience will set up the space to reflect upon, feel and live the managerial challenges posed by the critical transformations that are changing how organizations compete.

Through the insights of leading thinkers of academia and the experience of renowned practitioners, the key issues which are defining the frontiers of top managerial practices will be identified and a proper response to those boundaries will be planned.

FRONTIER #1: ARE TECHIES THE NEW ELITE?

  • 9.00 – 9.30 WHY TODAY IS IMPORTANT? Lead – Norman Kurtis
  • 9.30 – 11.00 DIGITAL TRANSFORMATION Lead – Bernardo Crespo
  • 11.00 – 11.30 Coffee Break
  • 11.30 – 13.00 DIGITAL TRANSFORMATION Lead – Bernardo Crespo
  • 13.00 – 14.00 Lunch Break
  • 14.00 – 14.50 MINDFULNESS EXPERIENCE Lead – Helen Grain
  • 15.00 – 18.00 BECOMING A GEEK Lead – Ricardo Pérez
  • 18.00 – 19.30 GEEKING NOW! A DIGITAL EXPERIENCE Lead – Salvador Aragón
  • 20.15 Welcome dinner

FRONTIER #2: How Can We Predict Unpredictability?

  • 9.00 – 9.30 WHY TODAY IS IMPORTANT? Lead – Norman Kurtis
  • 9.30 – 11.00 GLOBAL ECONOMIC CHALLENGES Lead – Gonzalo Garland
  • 11.00 – 11.30 Coffee Break
  • 11.30 – 13.00 GLOBAL ECONOMIC CHALLENGES Lead – Gonzalo Garland
  • 13.00 – 14.00 Lunch Break
  • 14.00 – 14.50 MINDFULNESS (OPTIONAL) Lead – Helen Grain
  • 15.00 – 18.00 THE CUSTOMER EXPERIENCE PARADIGM Lead – Anadrew McCarthy

FRONTIER #3: What Talent Do You Need but Still Haven’t Met?

  • 9.00 – 9.30 WHY TODAY IS IMPORTANT? Lead – Norman Kurtis
  • 9.30 – 11.00 HOW TO THINK LIKE A START UP Lead – Daniel Medina
  • 11.00 – 11.30 Coffee Break
  • 11.30 – 13.00 HOW TO THINK LIKE A START UP Lead – Daniel Medina
  • 13.00 – 14.00 Lunch Break
  • 14.00 – 14.50 MINDFULNESS (OPTIONAL) Lead – Helen Grain
  • 15.00 – 18.00 WHY CULTURE EATS STRATEGY FOR BREAKFAST Lead – Wim Focquet
  • 18:15-20:00 TAPAS AND NETWORKING AT JOSE LUIS
  • 20.30 – 22.30 REINA SOFIA MUSEUM NIGHT VISIT

FRONTIER #4: Do Behaviors Matter More Than Strategy?

  • 9.30 – 11.00 WHERE IS THE GYM TO PRACTICE BEHAVIORS? Lead – Norman Kurtis
  • 11.00 – 11.30 Coffee Break
  • 11.30 – 13.00 WHERE IS THE GYM TO PRACTICE BEHAVIORS? Lead – Norman Kurtis
  • 13.00 – 14.00 Lunch Break
  • 14.00 – 14.50 MINDFULNESS (OPTIONAL) Lead – Helen Grain
  • 15.00 – 18.00 EXERCISING NEW BEHAVIORS Lead – Beb Tiggelaar
  • 18:00 – 19:30 A SHARING EXPERIENCE WITH LUIS CARVAJAL: CONVERSATION AROUND TREND IN EXECUTIVE SEARCH

FRONTIER #5: Do We Need “Leaders” or Effective Managers?

  • 9.00 – 9.30 WHY TODAY IS IMPORTANT? Lead – Norman Kurtis
  • 9.30 – 11.00 WHY AUTHENTICITY MATTERS Lead – Gareth Jones
  • 11.00 – 11.30 Coffee Break
  • 11.30 – 13.00 WHY AUTHENTICITY MATTERS Lead – Gareth Jones
  • 13.00 – 14.00 Lunch Break
  • 14.00 – 14.50 MINDFULNESS (optional) Lead – Helen Grain
  • 15.00 – 18.00 WHY AUTHENTICITY MATTERS Lead – Gareth Jones
  • 18.00 – 18.45 PROGRAM CLOSURE – CERTIFICATE AWARDING

Who should attend

The Executive Summer School aims to provide Directors and Managers, Team Leaders & Business Unit Managers from all sectors with a high-impact and transformative experience, where the most relevant managerial challenges can be reflected upon, felt and lived.

Trust the experts

Bernardo Crespo

Bernardo Crespo is the Digital Transformation Leader at DIVISADERO and the Academic Director of the Digital Transformation Executive Program at IE Business School. Previously Bernardo served as Head of Digital Marketing for BBVA in Spain. He is trained as an Ontological Coach through the Newfield...

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Ricardo Perez

Professor of Information Systems at Instituto de Empresa, Professor Ricardo Pérez has combined an extensive professional career with one of deep research into the field of new technologies. This dual profile, coupled with fifteen years of experience, has made him a recognized authority in the rap...

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Norman Kurtis

Subjects Market Research Industry & Carees Behavior Change: Science and Practice Habit hacking and Willpower Professional Experience Norman Kurtis graduated in Business Administration and French Literature specialty in Finance at University of Notre Dame, and has an MBA in Strategy by Lo...

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Salvador Aragón

Salvador Aragon is Professor of Information Systems at IE Business School. In his own words: “I am currently researching the role of information technologies in the business organization, their relevance as an engine for innovation and transformation, and how they are managed”. He is also interes...

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Ben Tiggelaar

Organizations have many ambitions, visions, plans and ideas. The trick is to translate them into action. Behavior is the missing link between plans and results. We don’t specify or do what is required to achieve goals. Ben has spent 25 years exploring leadership, change and human behavior.Associa...

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Milo Jones

Professional Experience My expertise lies applying the models, frameworks and tools of the Intelligence Community and Geopolitics to financial and business issues. My current research involves the impact of digital technology on geopolitics and society. I have a balance of analytical and interp...

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Gareth Lloyd Jones

Visiting Professor and Executive in Residence-Executive Education, IE Business School. Gareth’s career has spanned both the academic and business worlds. He began as a University academic in Economic and Social Studies at the University of East Anglia before moving to the London Business School, ...

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Wim Focquet

Professional experience Professor of Transformational Human Resources Management, Digital Workplace Dynamics and Talent Development & Management, Talent Analytics. Wim Focquet is an experienced speaker, educator and consultant with a focus on talent management and coaching executives in a w...

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Gonzalo Garland

Gonzalo Garland is Vice President for Development at IE Business School where he is also a member of the Executive Committee. Prior to this, he was Director of External Relations, Director of International Relations, Vice Dean for Faculty, and Director of the Economics Department. At present, he ...

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Daniel Medina

Subject Corporate Innovation & Culture Change Professional Experience I’m the Director of the Opinno Ideas Department (Innovation, Design and Strategy). Where since 2014, I have been in charge on building and growing a 50 amazingly skilled team, and develop a portfolio of over 6M in projec...

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