Evaluating and Presenting Analysis Results

You’ve conducted valuable data analysis, but how do you capture the value of that analysis to ensure decision-makers in your organization understand the results so they can make sound decisions? How do you determine if the results of your analysis meet the organizational need? Through application-based exercises, you will walk through these steps and learn how best to communicate—both written and orally—your findings to your audience.

Learning Objectives

• Evaluate whether an analysis has met its goals
• Determine what next steps are necessary prior to finalizing an analysis
• Evaluate and select the most appropriate method to present both quantitative and qualitative results to various stakeholders
• Draft a reader-friendly outline for an analysis results report
• Write an Executive Summary for an analysis results reports
• Develop tables, graphs, and charts that convey information quickly and concisely
• Develop a clear message that effectively communicates the implications of your result
• Give a briefing or presentation to present analysis results to decision- makers

Course Topics

Introduction to the Communication Phase

• Getting Started
• The Analytics Process Model

Evaluating Your Analysis

• Evaluating the Analysis

Planning Your Presentation

• Considerations for Communicating Your Results
• Defining the Message of Your Communication
• Crafting a Coherent Message
• Crafting the Message

Creating Visual Components

• General Rules for Data Displays
• Tables
• Charts
• Creating Effective Data Tables for Presentation in Excel
• Formatting Charts in Excel
• Guidelines for Non-Textual Information

Selecting Visual Components

• The Roles of Presentation-Support Materials
• What Media Will You Use for Visual Aids?

Presenting Your Results

• Making Recommendations
• Basic Organizational Styles
• Planning Your Presentation
• Practicing Your Presentation
• Dos and Don'ts for a Presentation
• Anticipating Audience Questions
• Responding to Audience Questions

Writing the Analysis Report

• Analysis Reports
• Guidelines for Writing an Analysis Report
• Outlining Techniques