Driving Digital Transformation

ESCP Europe Business School

How long?

  • 2 days
  • in person, online

ESCP Europe Business School


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Who should attend

Managers with a minimum of 5 years of work experience, who want to harness the potential and challenges of digitalization for themselves and their companies.

About the course

This programme combines the industry expert knowledge of our practice partner wattx on digitalisation with the international highly recognised expertise of ESCP Business School in strategic management and scenario-based planning.

New technologies like AI, Blockchain, Drones and Sensors are widely talked about and influence developments in almost every industry. In this intensive programme, we want to discuss what digitalisation means for you and your company. Together with specialists and industry experts, you will develop future scenarios for your industries. On the basis of theoretical foundations and practical examples, you will examine risks and opportunities. You will develop strategic action plans to constructively use digital technologies in your company, to review business models and to sustain your competitive advantage. With these key elements, you will gain the ability to act in times of technological transformation and to drive digitalisation in your own work environment.

Benefits for Participants

  • Become the driver of digitalisation in your work environment
  • Gain the ability to act in times of technological transformation
  • Understand the meaning of digitalisation for your company
  • Identify risks and opportunities of digital technologies
  • Learn to strategically integrate those into your company
  • Sustain your own and your company’s competitive advantage

Benefits for Organisations

  • Leverage the positive effect of change by equipping your employees to be the drivers of digitalisation in their and your work environment
  • Apply the participants’ expertise to identify risks and opportunities of digital technologies for your future plans
  • Profit from your employees’ acquired skills and strategies to integrate digital technologies in your company and by that sustain your competitive advantage in the future
  • Benefit from the ability to act in times of technological transformation, which participants of this programme will convey into your company


DAY 1: The Future of Your Business

  • Introduction: The Next Wave of Disruption Technologies and Challenges for Adaption

5 Exponential Technologies and their effect on the industry Biases, which lead us to wrong assumptions

  • Scenarios for the Future of your Business

Introduction to Methods and Application

  • Scenarios for the Future of your Business

Development of Future Scenarios for your Organisation and Industry

  • Growth Strategies

Development of Growth Strategies based on exponential technologies and scenarios

DAY 2: Enabling the Organisation

Inspirational Speech

  • Application Exercise: Defining Matching Resources

Definition and creation of a resource map for the company

Group Work: Development of an integrated strategic Action Plan Combination of external and internal dimensions into a strategic roadmap for your working environment

Group Presentations of Strategic Action Plans with feedback from industry experts


Philip Meissner

Biography Philip Meissner heads the Chair of Strategic Management and Decision Making at ESCP Europe. His research focuses on Behavioral Strategy and Scenario-based Planning. Especially, he analyses the role of cognitive biases and emotions in the strategic management process and designs methods ...

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Driving Digital Transformation at ESCP Europe Business School

From  EUR 1 950$2,362
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Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

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