Who should attend
Executives looking to understand how AI will disrupt, augment or change their core business.
About the course
Learn how to use AI in your business for strategy and profit.
AI is poised to infiltrate all industries and markets. Globally, AI skills are increasingly valuable. Businesses at the frontier have begun to take advantage of machine learning to grow and transform their strategies.
How can AI add value to your organization within the next 18 months? How should you plan for the next 3–5 years? What capabilities do you need to start investing in today to position yourself for tomorrow?
Leaders need a deep understanding of what AI can do in order to position their organizations for the upcoming wave of competition based on AI, similar in some ways to what we experienced 20 years ago with the arrival of the internet.
High level information for leaders.
The course is not technical. It does not take a computer science perspective on the topic. Rather, it focuses on the economics of AI and the implications for business. You will
- Learn how to identify opportunities for AI and implement them
- Discover how to develop strategies with your leadership team for leveraging powerful AI tools
We’re here to help.
The applications of AI are many and varied, so much so that knowing where to start can seem overwhelming. This course is delivered by three Rotman School professors —Ajay Agrawal, Joshua Gans and Avi Goldfarb—who authored the book "Prediction Machines: The Simple Economics of Artificial Intelligence", published by the Harvard Business Review Press in April 2018. They bring their deep expertise to the classroom, paired with real-world experience in applying this technology to business challenges.
Avi Goldfarb is the Rotman Chair in Artificial Intelligence and Healthcare, and Professor of Marketing at Rotman. Avi is also Chief Data Scientist at the Creative Destruction Lab, Senior Editor at Marketing Science, and a Research Associate at the National Bureau of Economic Research. His researc...
Peter Munk Professor of Entrepreneurship Professor of Strategic Management Degrees:PhD in Strategy & Business Economics, University of British Columbia Visiting Scholar, PhD dissertation research, Massachusetts Institute of Technology (MIT) M.Eng./MBA, University of British Columbia, MBA p...
Joshua Gans holds the Jeffrey S. Skoll Chair in Technical Innovation and Entrepreneurship and is a Professor, and Area Coordinator of Strategic Management at Rotman (with a cross-appointment in the Department of Economics). His research is primarily focused on understanding the economic drivers o...
Videos and materials
Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.
We are happy to help you find a suitable online alternative.