April 25, 2021

Gain confidence in marketing, operations, finance, strategy, industry analysis, business models and entrepreneurship Understand how value is created by integrating functions, and apply your new and enhanced capabilities to complex business issues Get assessed on your understanding of...

Implement frameworks for effective sales force management This program immerses you in a collaborative learning environment intensely focused on practical ways to significantly improve sales force performance. Guided and inspired by our seasoned faculty, you and your fellow participants will...

Creating value through strategic acquisitions and alliances Blending academic theory with real-world application, this interdisciplinary learning experience will teach you how to take a multifaceted approach to any restructuring deal. Our internationally renowned faculty members — experts in the...

Trucking Profitability Strategies brings senior trucking professionals together to discuss best practices and emerging trends that can immediately improve performance and profitability and prepare participants for future opportunities and challenges. For 30 years this program has continued to...

Creating, building and rejuvenating your branding strategy This fast-paced, highly interactive program comes from the architects of modern brand management. It combines cutting-edge academic thinking and proven techniques to inspire and enable you to create and manage a powerful brand. Guided by...

In today’s highly competitive business environment, marketing is everyone’s business. No matter your work experience, if your role increasingly involves marketing responsibilities, you need a solid understanding of its core concepts, methods, and strategic perspectives. Strategic Marketing for...

Better your skills. BETTER YOUR BOARD. Jointly developed by the Institute of Corporate Directors and the Rotman School of Management, the Directors Education program is offered nationally at Canada’s top business schools to help board directors clarify their governance mission and fully exercise...