Yunok Cho

Yunok Cho, PhD, is a visiting assistant professor of strategy. She earned her PhD from the Stern School of Business, New York University. Her research centers on understanding a firm’s international strategy and its impact on performance at the intersection of strategy, international business and applied microeconomics. Currently, she teaches Introductory Strategy in the MBA program. Previously, she served as a faculty member at Renmin University of China. Before joining academia, she worked for the standardization of the wireless communication system (LTE) at Samsung Electronics.

Research

• Understanding a firm’s international strategy and its impact on performance at the intersection of strategy, international business and applied microeconomics.

  Companies

• Assistant Professor Southern Methodist University - Cox School of Business (2017)

• Assistant Professor Renmin University of China (2015 — 2017)

• Research/Teaching Assistant NYU Stern School of Business (2011 — 2014)

• Engineer Samsung Electronics (2003 — 2007)

Education

• PhD NYU Stern School of Business (2009 — 2014)
• Master's Degree Korea Advanced Institute of Science and Technology (2007 — 2009)
• Master's Degree Korea Advanced Institute of Science and Technology
• Bachelor's Degree Korea Advanced Institute of Science and Technology