Todd Pezzuti

Todd Pezzuti is Assistant Professor of Marketing in the School of Business at the University of Adolfo Ibáñez. He has a PhD in Management (with a concentration in Marketing) from the University of California, Irvine. His interest is in consumer behavior and international marketing and within these broad domains his work focuses on social media marketing, advertising, and persuasion. His research has been published in the Journal of Consumer Psychology, the Journal of International Marketing, the Journal of Interactive Marketing, the Journal of Business Research, and the Journal of Services Marketing. His research has been presented at international conferences including the conferences of the Association of Consumer Research, the Society for Consumer Psychology, and the Academy of Marketing Science.

Education

• Doctor of Philosophy - PhD University of California, Irvine - The Paul Merage School of Business (2009 — 2012)
• Master of Arts - MA University of California, Irvine - School of Social Ecology (2007 — 2009)
• Bachelor of Arts - BA University of North Carolina at Wilmington (1996 — 2000)