Tandy Dayle Thomas

Tandy Thomas is an Associate Professor and Distinguished Faculty Fellow of Marketing at the Smith School of Business at Queen’s University.

Her research examines how the social and cultural contexts in which individuals are embedded impacts their consumption behaviors, with specific focus on media discourses, consumer identity, and consumer practices. Her work is published in the Journal of Consumer Research, the Journal of Retailing, the Journal of Advertising, and Consumption, Markets & Culture and has been presented at numerous international conferences. Tandy teaches Consumer Behavior at the undergraduate level and Qualitative Research Methods and Consumer Culture Theory in the PhD program.

Tandy is also a member of the Editorial Review Board for the Journal of Consumer Research, receiving an outstanding reviewer award in 2016/17, and serves as an ad hoc reviewer for the Journal of Marketing Research, Consumption Markets and Culture, Journal for the Association of Consumer Research, European Journal of Marketing, Marketing Letters, and the Canadian Journal of Administrative Sciences.

Academic Degrees

• PhD Marketing
  University of Arizona (2009)

• MSc Management (Marketing)
  Queen’s University (2004)

• BCom (Honours), Marketing and International Business
  Queen’s University (2003)

Academic Experience

• Smith School of Business, Queen’s University
  Associate Professor (tenured) and Distinguished Faculty Fellow of Marketing (2019 - Present)
  Assistant Professor (2009 - 2019)
  

Awards

Teaching Awards

• Smith Graduate Teaching Excellence Award Recipient (2019)
• Nominated for Smith Graduate Teaching Excellence Award (2018)

Research Awards

• Journal of Consumer Research Outstanding Reviewer Award (2017)
• Dean’s Research Award, Eller College of Management, University of Arizona (2008)

Other Awards

• Symposium Faculty, Association for Consumer Research Doctoral Consortium (2017)
• Invited Faculty Mentor, Qualitative Data Analysis Workshop (declined) (2017)
• Emerald Citations of Excellence Award (2016)
• 2016 Invited Symposium Faculty, Association for Consumer Research Doctoral Consortium (declined)
• Symposium Faculty, Association for Consumer Research Doctoral Consortium (2015)
• Invited Participant, Emerging Female Leaders in Marketing Conference (2015)
• Symposium Faculty, Association for Consumer Research Doctoral Consortium (2014)
• Outstanding Reviewer Award, Canadian Journal of Administrative Sciences (2011)
• Lisle and Roslyn Payne Outstanding Doctoral Student Award, University of Arizona (2008)
• Dean’s Service Award, Eller College of Management, University of Arizona (2007, 2008)
• Lisle and Roslyn Payne Doctoral Student Conference Award, University of Arizona (2005-2008)
• Molson Canadian Science of Marketing Award for Marketing Excellence at the Graduate Level, Queen’s School of Business (2003)
• Tom Burns Award for Excellence in International Business and International Business Strategy, Queen’s School of Business (2003)
• Hudson’s Bay Co. Scholarship for Marketing Excellence, Queen’s School of Business (2002)
• Dean’s Entrance Scholarship, Queen’s School of Business (1999)