Susan Johnson
Chief People Officer, Andrews McMeel Universal at Yale School of Management
Schools
- Yale School of Management
Links
Biography
Yale School of Management
Susan leads brand strategy, corporate marketing communications, HR, talent recruitment and organizational development for the global integrated media company. Upon joining AMU in 2015 as the company’s first Chief Marketing Officer, Susan led the integration of AMU’s independent divisions into a unified, holistic brand, refined and re-launched the GoComics.com brand, expanded the capabilities of AMU’s digital marketing talent, and guided the marketing strategy and execution of the global launch of Rupi Kaur’s #1 New York Times Bestseller, The Sun and Her Flowers. In late 2017, Susan took on the new role of Chief People and Communications Officer to accelerate the pace of cultural change at AMU, promoting a growth mindset and developing the talent essential for an adaptive, nimble, innovative organization. Prior to joining AMU, Susan spent 15 years leading marketing teams in the financial services industry. She is a graduate of the University of Missouri School of Journalism. Her superpower is helping individuals and teams identify, maximize and synergize their strengths to meet complex business challenges.
Results-focused, relationship driven leader with 25+ years of experience in asset management, telecommunications and non-profit industries. Persuasive, motivating presenter. Passionate, energetic leader.
Specialties include:
- Brand strategy
- Content strategy
- Design management
- Strategic planning
- Cause marketing
- Integrated marketing communications
- Product marketing
- Direct marketing
- Advertising (digital and traditional)
- Sponsorships
- Digital strategy
- Social media
- Public relations strategy and planning
- Research and data mining
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