Stefan Oglesby
Lecturer
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Biography
Stefan Oglesby holds a PhD in Social Sciences and an MBA of IMD, Lausanne. Stefan dedicated most of his career on behavioral research and data-driven decision making. He is a recognized specialist for SMART data and the implementation of a sustainable data culture with organisations. He was long-standing Chairman and CEO of LINK Institute, a leading provider for market research and consumer insight in Switzerland and Germany. He is lecturer on digital methods at the University Lucerne, member of the scientific council of the Master in Public Opinion and Survey Methodology and member of the board of DGOF, the German Society for Online Research. Stefan is an acknowledged speaker at conferences, such as the Swiss Economic Forum in Interlaken, GOR General Online Research Conference, Cologne, and Swiss Research Summit. Currently, he is Chairman of data IQ AG, providing services in the field of data strategy, consumer insight and statistical analysis. As co-founder of deeptrue AG, he is committed to drive the digital transformation of the data insight business to new frontiers
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