Sean Blair

Sean Blair is a consumer behavior researcher with a particular interest in how fundamental human motivations, such as the motives for control and self-presentation, influence consumer judgment and decision making. He has also published research investigating how corporate social responsibility influences consumers' perceptions of product performance. Sean's research has appeared in the Journal of Consumer Research and has been featured in several media outlets including NPR, The Atlantic, and The New Yorker. Prior to pursuing a career in academia, Sean worked primarily in the energy industry, both as a management consultant and as a nuclear engineer.

Education

• Northwestern University - Ph.D., Marketing
• Northwestern University - M.S., Marketing
• Emory University - M.B.A., Business Administration/Management
• University of Florida - B.S., Nuclear Engineering

Publications

Articles in Journals (2)

Chernev, Alexander and Sean Blair. "Doing Well By Doing Good: The Benevolent Halo of Corporate Social Responsibility." Journal of Consumer Research, 41, 6 (2015): 1412-25.

Blair, Sean and Neal J. Roese. "“Balancing the Basket: The Role of Shopping Basket Composition in Embarrassment." Journal of Consumer Research, 40, 4 (2013): 676-91.