Nader Tavassoli
Professor of Marketing. BA MBA (Syracuse), MPhil and PhD (Columbia) at London Business School
Schools
- London Business School
Links
Biography
London Business School
Dr Nader Tavassoli received his PhD from Columbia Business School in 1994. He was on the faculty of the MIT Sloan School of Management until 2002, where he was faculty director of the Entrepreneurship Programme and founding faculty director of the e-Business Programme.
At London Business School, he founded the Walpole Luxury Management Programme and is a recipient of our prestigious Excellence in Teaching Award. For the past 23 years, Nader has advised and taught executives from internet and high-tech start-ups to over 30 Global Fortune 500 companies. He has been non-executive chairman of The Brand Inside – “inspiring brand-led change” – since 2006.
BA MBA (Syracuse), MPhil and PhD (Columbia) Dr Nader Tavassoli is the founding director of the Walpole Luxury Management Programme at London Business School. He received his PhD from Columbia Business School in 1994 and was on the faculty of the MIT Sloan School of Management until 2002. While there, he was faculty director of the Entrepreneurship Programme and founding faculty director of the e-Business Programme. He has been non-executive chairman of The Brand Inside – inspiring brand-led change since 2006. In 2013, he co-founded Compaso; He is also an angel investor and advisor to Phigital and SoceanIQ. For the past 21 years, he has advised and taught executives from internet and high-tech start-ups to over 30 Global Fortune 500 companies.
Videos
Brand insight: Unilever and London Business School
5.6 Brand Value and Valuation - Brand Management: Aligning Business, Brand and Behaviour
Customer Focused Marketing
Strong brands pay less | FT Business School
Employee-Based Brand Equity
TEDxLondonBusinessSchool - Nader Tavassoli - Disruptive Marketing & the Cost of Irrelevance
Webinar: Gaining Brand Traction | London Business School
Interview with David Kershaw, CEO, M&C Saatchi
New Online Course: Brand Management: Aligning Business, Brand and Behaviour
Impacting marketing | London Business School
Read about executive education
Other experts
Grant Reeher
Director, Campbell Public Affairs Institute Senior Research Associate, Campbell Public Affairs Institute Degree Ph.D., Yale University, 1992 Specialties American politics, political representation and legislature behavior, health-care policy, citizenship and democracy, public engage...
Tanya Accone
Tanya Accone''s career has focused on helping international public and private sector organizations understand how to amplify their impact through the convergence of innovation, communication and technology. Accone works with the United Nations Children''s Fund (UNICEF) as a Senior Adviser on Inn...
Sherry Thatcher
Biography Sherry M.B. Thatcher is a professor of business administration and a Moore Business Partnership Foundation Fellow in the Department of Management at the Darla Moore School of Business at the University of South Carolina. Her research revolves around teams and includes the study of intra...
Looking for an expert?
Contact us and we'll find the best option for you.