Michaela Merk

Summary & Competencies

In her engaging trainings, coachings, conferences, Michaela builds excellence in leadership, customer experience and sales through Relationship Intelligence. Her credo: "Those who master relationship intelligence hold the secret for building powerful leadership qualities, for winning loyal customers, for captivating audiences, for transforming teams into highly engaged brand ambassadors.”

She has inspired over 100,000 people in more than 20 countries for over a decade. Michaela captivates highly diverse audiences in English, French and German with her dynamic and charismatic style. In 2020, she received the highest international award for public speaking, the Certified Speaking Professional (CSP) offered by the National Speakers Association of the United States.

Her talent in inspiring and motivating people allowed her to successfully manage and coordinate international teams as Retail director and General Manager for premium and luxury companies such as Estée Lauder Companies, L'Oréal and Marionnaud. Since the creation of Merk Vision, she developed conferences and trainings for the biggest luxury groups, including LVMH, Richemont, Hermes and Chanel, but also smaller companies and other industries who want to learn from the best. This made her collaborate with all kind of industries where people and relationships matter the most!

Michaela holds a PhD in marketing, which she defended in 2012 at IAE Paris, and is the author of numerous business and academic articles. Her book, "Luxury Sales Force Management: Strategies for Winning Over Your Brand Ambassadors," has become an important resource for executives in the premium and luxury industries.

In addition, she lectures or has taught luxury marketing and management in leading international business schools and Universities including Sciences Po Paris, ESSEC, IESEG and University of St Gallen.

Books

• MERK M., (2015), Manager les vendeurs du luxe : Stratégies pour créer des ambassadeurs de marque, Dunod, pp 266
• MERK M., (2014), Luxury Sales Force Management: Strategies for winning over your brand ambassadors, Pelgrave MacMillan, pp 213