Matt Thomson
Associate Professor, Marketing at Ivey Business School
Biography
Ivey Business School
Matt Thomson an associate professor in marketing at the Ivey Business School, Western University (Canada). His PhD (University of Southern California) was supervised by Debbie MacInnis and CW Park. He also earned degrees from Indiana University, Bloomington (MBA) and McGill University (BA). His primary research interests lie at the intersection of brands and relationships. He is an editorial board member of the Journal of Consumer Psychology and a fellow at the Brands & Brand Relationships Institute. He directed the PhD program at Ivey from July 2014 to 2017. Before becoming an academic, he worked for the Information, Privacy and Ethics Commissioner of Alberta.
Expertise
- Branding
- Relationships
- Revenge
Teaching
- Marketing Management
- Advertising & Promotions
- Research Methods
- Consumer Behaviour
Experience
- Information Management Consultant for the Information, Privacy and Ethics Commissioner, Alberta
- Assistant Professor, Queen's School of Business
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