Markus Dobbelfeld

Lecturer in Digital Business Innovation

Biography

As a digital veteran, long-standing board member and CMO at international firms, Markus Dobbelfeld has two decades of experience in leading complex digital change initiatives at prestigious global companies and has built several digital organizations. He recognizes that the ultimate factor for success during digital transformation is not technology – it’s people.

Experience

Search & Co. | Digital Talent Advisory Digital Veteran | Managing Partner 2020 –

University of Applied Sciences and Arts Northwestern Switzerland FHNW Program Director & Lecturer in Digital Leadership & Transformation 2019 –

Lucerne University of Applied Sciences and Arts Lecturer in Digital Business Innovation 2019 –

Vorwerk Group Chief Marketing & Digital Officer (Member of the Board) 2016 – 2020

Datwyler Group Chief Marketing Officer (Member of the Board) 2011 – 2016

Datwyler Technical Components

Education

IMD (International Institute for Management Development) - Business Programs Executive Program Strategic Marketing in Action 2009

ZHAW School of Management and Law CAS Marketing- & Corporate Communications 2003 – 2004

University of Tulsa Master Marketing 1997 – 2000

HFW Höhere Fachschule für Wirtschaft Zug Bachelor Business Administration 1993 – 1996

University of Art and Design Zurich, Switzerland Bachelor Fine Arts / Design 1987 – 1991

Read about executive education

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