Marjo Siltaoja

Marjo earned her Bachelor´s degree in Social Politics and later received her Master's, Licentiate's and Doctoral degrees in Leadership and Management at University of Jyväskylä. She is a member of CMS and OMT divisions in the Academy of Management. . Her international visits include INSEAD, Fontainebleau campus (2011), University of Otago, Dunedin NZ (2014), University of Amsterdam (2017) and City university, London (2017-2018). She has recently led the following research projects: ELPIS (funded by the Finnish Academy 2016-2020) and MORE (funded by the Ministry of Education and Culture 2016-2019).

Areas of Interest

• Corporate responsibility, proenvironmental business and food markets

Research Areas

My research focuses on corporate responsibility and contested organizational fields and practices. I am specifically interested in moral struggles that relate to the adoption and legitimation of new organizational practices. At the moment, my work focuses on stigma removal and (de)legitimation processes of new organizational categories, organizational struggles over unethical business practices as well as corporate responsibility and business & society relations.

Recent Publications

Books:

Malin, V., Murphy, J. & Siltaoja, M. (eds.) (2013). Getting Things Done: Dialogues in Critical Management Studies Bedforshire, UK: Emerald Group Publishing Limited.

Selected articles in refereed international scientific journals (last 5 yrs):

• Chowdhury, R., Kourula, A., & Siltaoja, M. (2021). Power of paradox: Grassroots organizations’ legitimacy strategies over time. Business & Society, 60(2), 420-453.

• Olivier Furrer, David A. Ralston, Carolyn P. Egri, Wade Danis, Knud Sinding, Jean-Pascal Gond, Nicola Berg, Mario Molteni, Tomasz Ochinowski, Francisco B. Castro, Irina Naoumova, Amandine Furrer-Perrinjaquet, Tevfik Dalgic, Ruth Alas, Marjo Siltaoja, Marina Dabic (2021). Corporate responsibility practices and financial performance in Europe: a multilevel-pressures theory perspective. European journal of international management.

• Granqvist, N. & M. Siltaoja (2020). Construction, Claims, Resonance, Reflexivity: Language and market categorization. Organization theory, 1(4), 1-32.

• Siltaoja, M. E., Lahdesmaki, M., Granqvist, N., Kurki, S., Puska, P., & Luomala, H. (2020). The dynamics of (de) stigmatisation: Boundary construction in the nascent category of organic farming. Organization Studies, 0170840620905167.

• Luomala, H., Puska, P., Kurki, S., Lähdesmäki, M., Siltaoja, M. (2020). Get some respect - buy organic foods! When everyday consumer choices serve as prosocial status signaling. Appetite.

• Lähdesmäki, M., Siltaoja, M. & Spence, L. (2019). Stakeholder Salience for Small Businesses: A Social Proximity Perspective. Journal of Business Ethics, 158 (2), 373-385.

• Lähdesmäki, M., Siltaoja, M., Kurki, S., Puska, P. & Luomala H. (2019). Empowered by stigma? Pioneer organic farmers’ stigma management strategies. Journal of Rural studies, 65, 152-160.

• Siltaoja, M., Juusola, K. & Kivijärvi, M. (2019). World-class’ fantasies: A neocolonial analysis of international branch campuses. Organization.

• Herman, A., Lähdesmäki, M., & Siltaoja, M. (2018). Placing resilience in context: Investigating the changing experiences of Finnish organic farmers. Journal of Rural Studies, 58, 112-122.

• Puska, P., Kurki, S., Lähdesmäki, M., Siltaoja, M. and Luomala, H. (2018). Sweet taste of prosocial status signaling: When eating organic foods makes you happy and hopeful. Appetite, 121(1), 348-359.

• Onkila, T. & Siltaoja, M . (2017) One rule to rule them all? Organizational sensemaking on corporate responsibility. Journal of Business Ethics, 144 (1), 5–20.

• Puska, P., Kurki, S., Lähdesmäki, M., Siltaoja, M. and Luomala, H. (2016). Male–Male Status Signaling through Favoring Organic Foods: Is the Signaler Perceived and Treated as a Friend or a Foe?Psychology & Marketing, 33: 843–855.

• Lähdesmäki, M; Matilainen, A. & Siltaoja, M. (2016) Legitimating institutional choices in the forest ownership: building acceptability for jointly owned forests. European journal of forest research, DOI: 10.1007/s10342-016-0993-4 (online first).

• Siltaoja, M., Malin, V. & Pyykkönen, M. (2015) We are all responsible now: Governmentality and responsibilized subjects in CSR. Management Learning, 46(4), 444-460.

• Siltaoja, M., & Lähdesmäki, M. (2015). From Rationality to Emotionally Embedded Relations: Envy as a Signal of Power in Stakeholder Relations. Journal of Business Ethics, 128(4), 837-850.

• Alajoutsijärvi, K., Juusola, K., & Siltaoja, M. (2015). The legitimacy paradox of business schools: losing by gaining? Academy of Management Learning & Education (AMLE), 14(2), 277-291

Book Chapters:

• Siltaoja M., Egri C.P., Furrer O., Haapanen M., Alas R., Sinding K. (2020) Configurations of High Corporate Environmental Responsibility with Regard to Business Legitimacy: A Cross-National Approach. In: Rendtorff J. (eds) Handbook of Business Legitimacy. Springer,