Maria Heide
Senior Lecturer - Marketing at Wisconsin School of Business
Schools
- Wisconsin School of Business
Links
Biography
Wisconsin School of Business
Maria Papas Heide is a Sr. Lecturer in the Marketing Department at the Wisconsin School of Business, University of Wisconsin-Madison.
She received her Ph.D. in Marketing from the University of Wisconsin-Madison. She also holds an MBA from the University of Wisconsin-Madison and a B.S. in Business from Miami University (Oxford, Ohio).
Before joining the University of Wisconsin-Madison Marketing Department, she was a faculty member at the University of Akron. Her teaching experience has included marketing management, marketing research, and retail management.
Prior to entering academia, she worked as a Sr. Market Research Analyst for Goodyear Tire and Rubber.
She regularly attends presentations and reads extensively to stay abreast of the retail industry in order to provide her students with 1) information on the different types of retailers, the retailing environment, and the functions retailers perform, 2) an overview of various issues in retailing strategy, merchandise management, and store management, and 3) a foundation for positions with retailers and companies that interact with retailers.
Undergraduate Courses
Retail Management (MKT 640 Section 1), Fall 2008.
Retail Management (MKT 640 Section 2), Fall 2008.
Retail Management (MKT 640 Section 1), Spring 2009.
Retail Management (MKT 640 Section 2), Spring 2009.
Retail Management (MKT 640), Fall 2001.
Retail Management (MKT 640), Fall 2001.
Retail Management (MKT 640), Spring 2002.
Retail Management (MKT 640), Spring 2002.
Retail Management (MKT 640), Fall 2003.
Retail Management (MKT 640), Fall 2003.
Retail Management (MKT 640), Spring 2003.
Retail Management (MKT 640), Spring 2003.
Retail Management (MKT 640), Fall 2004.
Retail Management (MKT 640), Fall 2004.
Retail Management (MKT 640), Spring 2004.
Retail Management (MKT 640), Spring 2004.
Retail Management (MKT 640), Spring 2005.
Retail Management (MKT 640), Spring 2005.
Retail Management (MKT 640), Fall 2005.
Retail Management (MKT 640), Fall 2005.
Retail Management (MKT 640), Spring 2006.
Retail Management (MKT 640), Spring 2006.
Retail Management (MKT 640 Section 1), Fall 2009.
Retail Management (MKT 640 Section 2), Fall 2009.
Retail Management (MKT 640 Section 1), Spring 2010.
Retail Management (MKT 640 Section 2), Spring 2010.
Retail Management (MKT 640 Section 1), Fall 2010.
Retail Management (MKT 640 Section 2), Fall 2010.
Retail Management (MKT 640), Fall 2011.
Retail Management (MKT 640 Section 1), Spring 2007.
Retail Management (MKT 640 Section 2), Spring 2007.
Retail Management (MKT 640 Section 1), Fall 2007.
Retail Management (MKT 640 Section 2), Fall 2007.
Retail Management (MKT 640 Section 1), Spring 2008.
Retail Management (MKT 640 Section 2), Spring 2008.
Marketing Research (MKT 310), Spring 2001.
Marketing Research (MKT 310), Spring 2001.
Read about executive education
Other experts
Charles Armstrong
Charles K. Armstrong is The Korea Foundation Professor of Korean Studies in the Social Sciences in the Department of History at Columbia University. He is the former Director of Columbia’s Center for Korean Research and former Acting Director of the Weatherhead East Asian Institute. Professor Arm...
Andrew Ching
Bio Andrew Ching is a Professor of Marketing at Rotman, and cross-appointed at the Department of Economics. His research focuses on developing new structural models and estimation methods to understand learning and strategic behaviour of consumers, firms and managers, new methods to extract mark...
Diane Bergeron
Dr. Diane Bergeron received her Ph.D. in Social-Organizational Psychology from Columbia University. Her research areas include job performance (with a focus on organizational citizenship behavior), work productivity and performance, organizational reward systems, career advancement differences be...
Looking for an expert?
Contact us and we'll find the best option for you.