Maria Ando

High capacity of translating raw data and customer insights in revenue results: Designed the Construction Machinery customer segmentation model that allowed Komatsu-Mitsui to increase loyalty in its mid-tier customers. Solid quantitative skills: Diploma in Applied Statistics, design of cluster analysis methodology for public phone locations, preparation of perceptual maps. Teamwork approach and client orientation. Excellent oral and written communication skills. Demonstrated project, time, and budget management: Proposal preparation for multilateral organizations. Specialties: Strategic marketing, strategic planning, internal communication, employee engagement and company culture, market research, business intelligence, competitive intelligence, competition analysis, segmentation and cluster analysis, forecasting and trend analysis, Customer Experience (analysis and action planning).

Experience

Geo Strategy Partners Quantitative Researcher

Universidad del Pacifico * Professor, Cross-Cultural and International Management * Product Manager

PCM - Presidencia del Consejo de Ministros del Perú Senior Project Manager - Government Services Improvement Project (PROMSACE) 2019

Fondecyt Perú World Bank Project Consultant on Customer Experience 2018

Innóvate Perú * Strategy and Internal Innovation Senior Manager * Strategy Planning and Marketing Manager * Consultant 2015-2017

Asociación de Exportadores ADEX Advisor to CEO 2015-2016

Asociación de Exportadores ADEX Advisor to CEO 2015-2016

Komatsu-Mitsui Maquinarias Peru S.A. * Senior Marketing Manager * Marketing Planning Coordinator 2009-2014

Ipsos Project Manager 2008-2009

Telus Mobility Forecasting Analyst 2007-2008

APOYO Consultoria * Senior Consultant * Junior Consultant, Telecommunications * Economic Research Analyst 1999-2001

Education

MBA, Marketing, Information Systems @ York University - Schulich School of Business From 2006 to 2008 Diploma, Applied Statistics @ Pontificia Universidad Católica del Perú From 2002 to 2003 B.A., Economics (Honours) @ Universidad del Pacífico (PE) From 1994 to 1998 Maria Elena Kobayashi Ando is skilled in: Competitive Analysis, Strategy, Strategic Planning, Forecasting, Marketing Strategy, Market Research, Segmentation, Business Planning, Marketing, Competitive Intelligence, Business Intelligence, Financial Modeling, Trend Analysis, Planning, Customer Satisfaction Analysis