Marhsall Freimer

Teaching Interests

Computers and Information Systems, Applied probability and optimization.

Research Interests

Professor Freimer has teaching and research interests in applied probability and optimization. He currently utilizes some of this work in the analysis of problems in information systems and marketing. His work appears in management, engineering, economics, statistics and mathematics journals. He is co-author, with Leonard S. Simon, of the book Analytical Marketing. He has held a Ford Foundation Faculty Fellowship and has won the Simon School Superior Teaching Award.

Professional History

Professor of Management Science and of Computers and Information Systems (retired)

University of Rochester Simon School of Business, Rochester NY

July 1999 -

Associate Professor of Management Science and of Computers and Information Systems

University of Rochester Simon School of Business, Rochester NY

September 1963 - June 1999

Education

Harvard University - 1960

Ph D

Mathematics

Publications

2017

Patient Choice in Acute Care

Contribution Type: Conference Proceeding

Journal/Publisher/Proceedings Publisher: Hawaii International Conference on Systems Sciences

Volume: 49

Visit the website: hicss.hawaii.edu

2013

Pricing of Wireless Services: Service Pricing vs. Traffic Pricing

Contribution Type: Journal Article, Academic Journal

Journal/Publisher/Proceedings Publisher: Information Systems Research Journal

Volume: 24

Issue: 2

2012

Data Quality: Setting organizational policies

Contribution Type: Journal Article, Academic Journal

Journal/Publisher/Proceedings Publisher: Decision Support Systmes

Volume: 54

2012

Periodic Advertising Pulsing by Competitive Firms

Contribution Type: Journal Article, Academic Journal

Journal/Publisher/Proceedings Publisher: Marketing Science

Volume: 31

Issue: 4

2011

Firms as Incubators of Open Source Software

Contribution Type: Journal Article, Academic Journal

Journal/Publisher/Proceedings Publisher: Information Systems Research Journal

Volume: 22

Issue: No 1

2011

The Disruptive Effect of Open Platforms on Markets for Wireless Services

Contribution Type: Journal Article, Academic Journal

Journal/Publisher/Proceedings Publisher: Journal of Management Information Systems

Volume: 27

Issue: No 3

2007

A Temporary Monopolist: Taking Advantage of Information Transparency on the Web

Contribution Type: Journal Article, Academic Journal

Journal/Publisher/Proceedings Publisher: Journal of Management Information Systems

Volume: 24

Issue: No 2

Current Research Programs

Effect of Classification Errors on Screening Equilibria

In this work we look at the effect of errors in classification of a consumer on screening equilibria. Whether the firm knows about the possibility of error makes a difference in the contracts and outcomes.

Urgent Care Ownership and Location

We are examining the location and pricing of urgent care centers vis a vis emergency department locations. The key issue is that the while an ED is a full service acute care facility, the UC is not. The patients choose with error. We examine the effect of error on the economic equilibrium.