Manqi (Maggie) Li

Education

• 2015-2021: Ph.D. in Technology and Operations, University of Michigan
• 2013-2015: B.S.E in Industrial and Operations Engineering, University of Michigan
• 2011-2015: B.S.E. in Electrical and Computer Engineering, Shanghai Jiao Tong University

Work Experience

• 2022-Present: Assistant Professor at Renmin Business School, Renmin University of China

Research Interests

Theory: Structural Modeling, Statistical Modeling, Optimization Application: Data-Driven Decision Making, Platform Economy, Emerging Technology, Digital Market

Publications

• M. Li, Y. Huang, A. Sinha, “Data-Driven Promotion Planning for Mobile Applications,” (2019) Information Systems Research (31:3): 1007-1029.
• X. Liu, S. Goldenthal, M. Li, S. Nassiri, E. Steppe, C. Ellimoottil, ``Comparison of telemedicine versus in-person visits on impact of downstream utilization of care'' Telemedicine and e-Health. Accepted

Selected Presentations at Academic Meetings

• 2017.11 INFORMS Annual Meeting: Data-Driven Promotion Planning for Mobile Applications
• 2018.11 INFORMS Annual Meeting: Integrating empirical estimation and assortment personalization for e-commerce: a consider-then-choose model
• 2020.11 INFORMS Annual Meeting
• 2021.5 Production and Operations Management Society Annual Conference
• 2021.6 Manufacturing and Service Operations Management Conference:
• 2021.7 INFORMS Healthcare Conference: How Does Telemedicine Adoption Shape Physicians’ Decision?

Honors and Awards

• 2018, Finalist, INFORMS MSOM Data Driven Research Challenge
• 2021, Finalist, INFORMS MSOM Best Student Paper Award