Kimberley Preiksaitis

Assistant Professor of Marketing at Siena College

Biography

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I’m an Assistant Professor of Marketing at Siena College in Loudonville, NY.

My research examines topics within consumer behavior and marketing, with a specific focus on branding, imagination and consumers and brands doing interesting stuff on the internet.

Before entering academia, I earned a bachelor degree in commerce at the Smith School of Business, Queen’s University (Canada), and worked in the fields of consulting, advertising and economic development. I then returned to Queen’s to complete my MSc (Marketing) and PhD (Marketing) degrees.

Outside of academic life, I like to garden, attempt DIY projects, read, sail and travel.

Education

  • Doctor of Philosophy (PhD) Smith School of Business At Queen's University (2013 — 2018)
  • Master of Management Science (MSc) Smith School of Business At Queen's University (2012 — 2013)
  • Commerce Queen's University (2004 — 2008)

Companies

  • Assistant Professor of Marketing Siena College (2018)
  • Teaching Fellow Smith School of Business At Queen's University (2016 — 2018)
  • PhD Candidate (Marketing) Queen's University (2013 — 2018)
  • Teaching Assistant - Marketing and Strategy Area Groups Smith School of Business At Queen's University (2012 — 2017)
  • Research Assistant Smith School of Business At Queen's University (2014 — 2014)
  • MSc Candidate (Marketing) Queen's University (2012 — 2013)
  • Internet and Marketing Specialist Greater Halifax Partnership (2011 — 2012)
  • Account Executive Revolve (2009 — 2011)
  • Business Analyst Managerial Design (now Deloitte Consulting) (2008 — 2009)

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