Kath Mutter

An International Marketing Director for 12 years, Kath Mutter has spent much of her career working in the high quality end of the steel and wire industry. Here she was responsible for developing and implementing strategic change, holding a great deal of wealth in international marketing strategy.

Now an academic, Kath is a full time consultant and lecturer in marketing strategy and marketing operations. She enjoys sharing her knowledge of application of marketing by tutoring; combining the concepts and personal research with practical application to ensure that delegates appreciate the implications of theory in each type of business sector. Kath has over 17 years’ experience as a course director for CIM, where she has been tutor for all levels of qualifications. She is a Chartered Marketer, MCIM and teaches on the Level 7 Marketing Leadership Programme Award with CIM Academy.

Kath is a Senior Lecturer and Field Group Chair of Marketing at Cardiff Metropolitan University, an external examiner at Cardiff University and an experienced international lecturer, involved in many SMEs helping them develop International Marketing Strategies and overcoming implementation barriers on a regular bases. Kath is currently working towards her PHD in Developing Professional Marketers.