Jon Soberg

on Soberg is Managing Partner at MS&AD Ventures, where he and his team invest in early stage investments in companies with great teams who are changing the world. Jon is ranked #13 on Business Insider's Seed 100 list of top seed investors.

Jon is especially interested in companies that are helping to secure a better future, including financial inclusion, risk analysis and mitigation, climate change, and security. Jon has been investing heavily in Fintech throughout his career and especially focuses on finance companies and business models that are helping people.

Jon has been an early stage venture investor for over a decade and has made over 120 investments across 5 continents and has held more than 40 board positions. Many of Jon's investments are worth billions including Addepar, Biocatch, Braze, Clubhouse, DoubleVerify (DV), Fundbox, Hippo, Next Insurance, Nutanix, REEF Technology (ParkJockey), Rubrik, STEM (STEM), Trulioo, and Yotpo.

Jon is a Senior Fellow at Wharton Customer Analytics, and as a Lecturer at Wharton, Jon has advised and lectured on go-to-market and growth marketing strategies, pricing optimization, financial analysis, operations management.

Prior to becoming an investor, Jon was a serial entrepreneur and operator, with an IPO exit at Adforce.

Jon is a Palmer Scholar at Wharton, and holds a Chartered Financial Analyst (CFA) designation.