Johannes Boegershausen

Assistant Professor of Marketing at Rotterdam School of Management

Schools

  • Rotterdam School of Management

Expertise

Links

Biography

Rotterdam School of Management

Johannes Boegershausen obtained his Ph.D. in Marketing from the University of British Columbia. Subsequently, he worked as an Assistant Professor of Marketing at the University of Amsterdam. In September 2020, Johannes joined the Rotterdam School of Management, Erasmus University.

Johannes' general research interests revolve around the effects of polarized sentiments on consumer perceptions and preferences. His second stream of research examines marketplace morality, focusing on how cues we encounter in the marketplace lead us to perceive other people (e.g., other consumers, employees) differently and prompt socially (un-) desirable behaviors toward them.

He publishes his research in international journals such as the Journal of Consumer Psychology, Journal of the Association of Consumer Research, and Current Opinion in Psychology. His research has received several grants from different organizations such as the Marketing Science Institute and Accessibility Standards Canada.

Publications

  • A P Henkel, Johannes Boegershausen, J Hoegg, K Aquino & J Lemmink (2018) - Discounting Humanity: When Consumers are Price Conscious, Employees Appear Less Human Opens external - Journal of Consumer Psychology, 28 (2), 272-292
  • A P Henkel, Johannes Boegershausen, R Ciuchita & G Odekerken-Schröder (2017) - Storm after the Quiet: How Marketplace Interactions Shape Consumer Resources in Collective Goal Pursuits Opens external - Journal of the Association for Consumer Research, 2 (1), 26-47
  • A P Henkel, Johannes Boegershausen, A Rafaeli & J Lemmink (2017) - The Social Dimension of Service Interactions: Observer Reactions to Customer Incivility Opens external - Journal of Service Research, 20 (2), 120-134
  • Johannes Boegershausen, K Aquino & A Reed II (2015) - Moral identity Opens external - Current Opinion in Psychology, 6 (1), 162-166

Selected Honors and Awards

  • Nominated for the University of Amsterdam Lecturer of the Year award, 2020
  • C.W. Park Young Contributor Award (USD 1,250), Society for Consumer Psychology, 2019
  • Best Paper Award Finalist, Journal of Service Research, 2018
  • Dean Earle D MacPhee Memorial Fellowship in Commerce and Business Administration, 2014 – 2019
  • AMA Sheth Foundation Doctoral Consortium Fellow, 2013
  • AG Bell Association for the Deaf and Hard of Hearing, College Scholarship (USD 2,500), 2012 – 2013
  • Top 3% Award (EUR 1,672) & Top Master Thesis Award, Maastricht University, 2011
  • Lucile B. Abt Scholarship (USD 10,000), AG Bell, 2010 – 2011

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