Jesper Nielsen

Associate Professor of Marketing, Joseph W. Newman Fellow at Eller Executive Education

Schools

  • Eller Executive Education

Links

Biography

Eller Executive Education

Degrees

Ph.D. in Marketing, University of North Carolina at Chapel Hill, 2003

Areas of Expertise

  •  Consumer psychology
  •  Emotion
  •  Learning
  •  Attention
  •  Nonconscious processing
  •  Advertising
  •  Consumer welfare

Current Research

 

Courses

Undergraduate: Marketing Strategy

Undergraduate: Marketing Research

MBA: Marketing Management

MBA: Marketing Research

Videos

Read about executive education

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