Jay Lauf
Co-Chief Executive Officer, Quartz at Yale School of Management
Schools
- Yale School of Management
Links
Biography
Yale School of Management
Jay Lauf is co-CEO of Quartz. In his role, he oversees Quartz's business operations. Lauf assumed the role of publisher at Quartz when the digital, global, business news publication launched in September 2012. Under Lauf, Quartz's innovative advertising has garnered awards and honors from Digiday, AdWeek (2012), the Headliner awards, Deadline Club and more. The brand now reaches more than 25 million people globally every month and has
nearly tenfold in annual revenue since 2013.
Prior to his role at Quartz, Lauf led The Atlantic’s revitalization as its Publisher. Under his direction, the publication attained its first profit in decades and transitioned The Atlantic to a "digital-first" brand earning the label from Ad Age: "an ultra-modern, multi-platform juggernaut". Memorializing these accomplishments, Lauf was recognized as AdWeek's Publisher of the Year (2012) and AdAge's Publishing Executive of the Year (2010). Jay came to the
company from Wired, where he served progressively since 2001 as Advertising
Director, Associate Publisher, and Publisher. During his tenure with Wired, Jay was
instrumental in the title’s reinvigoration following 2001’s dot-com collapse.
A graduate of Connecticut College, Jay also studied English Literature and Law at Durham
University in the United Kingdom.
Videos
How Quartz Grew an Audience of Millions in Less Than 5 Years - Jay Lauf
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