Jarosław Sokołowski

With a wealth of experience as a B2C and B2B e-Commerce and Digital Marketing Manager, he possesses extensive expertise in strategizing, coordinating, and executing e-marketing strategies and e-commerce initiatives. He has been actively involved in diverse projects, including the introduction of new products and the management of existing ones. Despite facing challenging situations, his strong management skills have consistently ensured successful delivery within allocated timeframes and budgets. He possesses excellent interpersonal skills and a comprehensive understanding of advertising tools (such as Google Adwords and Facebook Ads), analytical tools (including Google Analytics and SAS data warehouse), and consumer behavior. This enables him to devise and implement both short-term and long-term development strategies. His efforts have resulted in significant sales growth across multiple market segments. Furthermore, he excels in team building and establishing enduring relationships with superiors, colleagues, and business partners. His creative problem-solving approach allows him to effectively support, motivate, and assist individuals while fostering a positive working environment. He is proficient in English communication within the workplace.

Professional Skills

• Building Marketing Strategies: identifying and recommending new developments in the area of e-marketing, based on the long-term strategic plans, market potential and competition analysis. Ability to cooperate closely with sales departments and IT departments in building marketing plans and reaching the targets set;
• Customer Relation Management: define and implement communications strategies. CRM implementation experience (Salesforce) and CRM data usage for digital marketing purposes (Salesforce, Oracle Siebiel)
• Market analysis: identifying opportunities for business development in all market segments and product families, monitoring the activities of competition, preparing long-term forecasts on the basis of the data gathered;
• Leadership: Effective leadership over the 15-20 persons marketing team.