Geok Theng Lau

Assoc Professor at NUS Institute of Systems Science

Schools

  • NUS Institute of Systems Science

Expertise

Links

NUS Institute of Systems Science

Education Qualifications

  • PhD, University of Western Ontario, Canada, 1990
  • BBA (Hons), National University of Singapore, 1981

Research Interest

  • Business-to-business Marketing
  • Supply Chain Management
  • Purchasing Management

Academic Experience

  • Associate Professor of Marketing, National University of Singapore, 2000 - current
  • Senior Lecturer in Marketing, National University of Singapore, 1994 - 1999
  • Lecturer of Marketing, National University of Singapore, 1990 - 1993
  • Senior Tutor in Marketing, National University of Singapore, 1984 - 1989

Corporate Experience

  • Assistant Base Manager (Admin), Jurong Town Corporation, 1981 - 1984
  • Jurong Town Corporation (JTC), Singapore
  • KWE-Kintetsu World Express (S) Pte Ltd, Singapore
  • Tong Garden Food Products (S) Pte Ltd, Singapore
  • Super Galvanishing Pte Ltd
  • SingNet Singapore
  • Asia-Pacific Breweries (Singapore) Pte Ltd, Singapore

Courses

  • Principles of Marketing (undergraduate)
  • Retail Management (undergraduate)

Membership & Professional Activities

  • Chief Editor, Asian Case Research Journal, April 2001 - present
  • Council Member , Singapore Institute of Purchasing and Materials Management, 1990 - present
  • Fellow, Singapore Institute of Purchasing and Materials Management, 1990 - present
  • Member, Marketing Institute of Singapore, 1990 - present
  • Member, American Marketing Association, 1990 - present
  • Associate Editor, Asian Case Research Journa, January 1997 - March 2001
  • Associate Editor, Asia-Pacific Journal of Management, April 1990 - April 1994

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