Federica Fornaciari

Adjunct Professor at IE Business School

Biography

IE Business School

Education

  • MSc in Marketing Università Bocconi
  • Peking University Executive Courses, Marketing Management and Global Media Industry Management London School of Economics and Political Science
  • Bachelor Degree, Economics & Business Libera Università Internazionale degli Studi Sociali Guido Carli

Companies

  • Managing Director España Havas Media for Telefonica - Havas+ Havas Group España (2021)
  • Startup Advisor IE Business School (Venture Lab) & Private Advisor/Angel (2018)
  • Adjunct Professor IE School of Human Sciences and Technology (HST) (2018)
  • Adjunct Professor LIUC - Università Cattaneo (2014)
  • Digital Strategy Director Havas Group España (2019 — 2021)
  • Chief Digital Officer VMLY&R (2016 — 2019)
  • Digital & CRM Director MediaCom (2016 — 2017)
  • Business Consultant Bain & Company (2013 — 2016)
  • Project Marketing Manager - Kering brands YOOX NET-A-PORTER GROUP (2012 — 2013)

Skills

  • Advertising
  • Sales Management
  • Product Management

Other

Business Planning, Segmentation, Brand Management, Entrepreneurship, Marketing Communications, Project Management, Marketing, CRM, Management, Management Consulting, Business Strategy, Digital Marketing, Market Analysis, Market Research, E-commerce, Marketing Management, Strategy, Marketing Strategy

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