And over 30,000 online and printed journals + well-known business databases like Bloomberg, Euromonitor,... available for you. Professor Daniela Langaro holds a Phd in Marketing from ISCTE-IUL (Lisbon). Before joining the academic world, Daniela held several marketing positions in companies as Danone, Unilever Best Foods, Procter & Gamble etc.
Her expertise lies in marketing innovation strategy and implementation, marketing communications and social media, brand positioning and marketing mix development.
As a visiting professor she is sharing her expertise with our Masters in Marketing Management students during the course ''Marketing Strategy''.
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