Catherine Janssen

Catherine Janssen is Assistant Professor in Marketing at Université libre de Bruxelles. She received her PhD in Management Sciences from the Louvain School of Management of the Catholic University of Louvain. Her research focuses on consumer responses to corporate social responsibility, corporate crises and corporate social irresponsibility and their marketing implications, and consumers’ socially responsible behaviors.

She is a member of the IÉSEG Center for Organizational Responsibility, ICOR, a cross-departmental academic center that coordinates the Schools different activities (teaching, research..) on corporate social responsibility, sustainability, ethics and social innovation.

Education

• 2013 Ph.D. in Management Sciences, Louvain School of Management, Belgium
• 2008 Master in Management, Louvain School of Management, Belgium
• 2007 Master in Communication (Public Relations and Organizational Communication), Université catholique de Louvain, Belgium

Research Interests

Consumer behavior, Corporate communication, Corporate Social Responsibility

Employment Experience

• 2020 - Assistant Professor in Marketing, Université libre de Bruxelles
• 2013 - 2020 Assistant Professor, IÉSEG School of Management, France
• 2011 - 2012 Visiting Researcher, Baruch College, The City University of New York, New York, USA
• 2010 - 2013 Researcher - ICM Doctoral Fellow, Université catholique de Louvain, Louvain-la-Neuve, Belgium
• 2009 - 2010 Teaching and Research Assistant, Université catholique de Louvain, Louvain-la-Neuve, Belgium
• 2008 - 2009 Research assistant, Université catholique de Louvain, Louvain-la-Neuve, Belgium

Courses Taught

• Advanced data analysis, Grande ecole
• Corporate social responsability & marketing, Grande ecole
• Corporate social responsibility and sustainability, Grande ecole
• Market research, Grande ecole
• Marketing research methodology, Grande ecole
• Perspectives on international business ethics, Bachelor in international business