Brandon Erlacher

Brandon is the Academic Director of the MSBA in Sports Analytics and an Assistant Teaching Professor for the IT, Analytics & Operations Department (ITAO) at the Mendoza College of Business at the University of Notre Dame. He has a passion for helping people and businesses find and communicate deep insights from data. He has taught many analytics courses for undergraduate and graduate students including Data Visualization, Data Storytelling, Data Analytics and Communication, Conveying Visual Data Insights, Data Analytics, Customer Engagement Analytics and Marketing & Customer Analytics. Brandon also teaches for the Office of Pre-College Programs (Summer Scholars) and local public teachers in the Early Bridges to Data Science Program.

Prior to working at the Mendoza College of Business, Brandon led traditional and digital media companies. He continues to help media and tech companies strategically through data analysis, visualization, optimization and prediction.

Education

• MSBA, University of Notre Dame
• MBA, University of Notre Dame

Companies

• Assistant Teaching Professor University of Notre Dame - Mendoza College of Business (2019)
• Owner and Consultant CrowdScoop (2018)
• Strategy Consultant Cxense (2018 — 2020)
• Publisher Standard-Examiner (2015 — 2018)
• Vice President of Strategic Data Sandusky Newspaper Group (2015 — 2018)
• VP of Business Analytics and Technology Federated Media (2014 — 2015)
• Publisher The Elkhart Truth (2008 — 2015)
• General Manager The Elkhart Truth (2003 — 2008)
• Director of Operations The Elkhart Truth (1999 — 2003)