Bipul Kumar

Bipul Kumar is a Fellow (PhD) of Indian Institute of Management Ahmedabad. He did Executive Post Graduate Diploma in Management from Indian Institute of management Indore and B.Sc. (Engineering) in Civil Engineering from BIT Sindri. He has worked in Oil & Gas sector in different functions such as retailing, engineering and operations. He also had short stint in hydropower sector prior to joining academics. His teaching and research areas of interest are Business-to-Business Marketing, Sustainability and Green Marketing, Consumer Behavior, Oil & Gas Marketing and Energy Business. He uses Meta-analysis, Structural Equation Modeling, Text analysis using R and Netnography as the research methodologies. He is recipient of research grant from IIM Indore to conduct collaborative research with University of Delaware, USA.

He is currently the Associate Editor of Journal of Global Marketing and is also on the Editorial Review Board of Journal of Business Research.