Bin Gu

Professor Gu has dedicated his career to using information technologies as a tool to address information asymmetry in business and society. As an expert on user-generated content, social media, and digital platforms, he has published over 30 journal articles, mostly in top business school journals including Management Science, MIS Quarterly, Information Systems Research, and Journal of Management Information Systems. Professor Gu’s scholarship has been cited more than 12,000 times by peers in academia, a testament to its importance to the field of information systems.

In addition to serving as a senior editor for Information Systems Research, Professor Gu also served as a senior editor for MIS Quarterly between 2014 and 2020. Both journals are regarded as major academic journals in information systems. Professor Gu’s research has received “best paper” awards or research awards from many journals, organizations and conferences, including Information Systems Research, Journal of Retailing, Emerald Publishing, Workshop on Information Systems and Economics (WISE), Hawaii International Conference on System Sciences (HICSS), International Conference on Information Systems (ICIS), Americas Conference on Information Systems (AMICS), INFORMS e-Business Section, the China Information Economics Society, Boston University, and Arizona State University.

Professor Gu obtained his PhD and MA degrees from the Wharton School of Business at University of Pennsylvania and his BEng dual degrees in International Business and Computer Science from Shanghai Jiaotong University. Before joining Boston University, Professor Gu was the Gladys Davis Distinguished Professor and an associate dean at the W P Carey School of Business at Arizona State University. He also served on the faculty of the University of Texas at Austin. Before coming to academia, Professor Gu worked for Arthur Andersen as a consultant.

Education

• PhD, University of Pennsylvania, 2002
• MA, University of Pennsylvania, 2001
• BEng, Shanghai Jiaotong University, 1995

Positions Held

• Department Chair Department of Information Systems 2020-present
  Boston University, Boston, MA, USA
• Everett W. Lord Department of Information Systems 2020-present
  Distinguished Scholar Boston University, Boston, MA, USA
• Professor Department of Information Systems 2020-present
  Boston University, Boston, MA, USA
• Visiting Professor Shanghai Advanced Institute of Finance 2018-2019
  (sabbatical) Shanghai Jiaotong University
• Earl and Gladys Davis Department of Information Systems 2017-2019
  Distinguished Professor Arizona State University, Tempe, AZ, USA
• Associate Dean W. P. Carey School of Business 2016-2019
  (China Program) Arizona State University, Tempe, AZ, USA
• Professor Department of Information Systems 2015-2019
  Arizona State University, Tempe, AZ, USA
• Co-Director W. P. Carey DBA Program in China 2014-2016
  Arizona State University, Tempe, AZ, USA
• Associate Professor Department of Information Systems 2012-2015
  Arizona State University, Tempe, AZ, USA
• Instructor/ Information, Risk and Operations Management Department 2002-2012
  Assistant Professor University of Texas at Austin, Austin, TX, USA
• Consultant Arthur Andersen – Shanghai Office 1995-1997

Selected Publications

• Liang, C., Peng, J., Hong, Y., Gu, B. (2023). "The Hidden Costs and Benefits of Monitoring in the Gig Economy", Information Systems Research, 34 (1), 297-318
• Xue, M., Cao, X., Feng, X., Gu, B., Zhang, Y. (2022). "Is College Education Less Necessary with AI? Evidence from Firm-Level Labor Structure Changes", Journal of Management Information Systems, 39 (3), 865-905
• Berente, N., Gu, B., Recker, J., Santhanam, R. (2021). "Managing Artificial Intelligence", MIS Quarterly, 45 (3), 1433-1450
• Wiesche, M., Joseph, D., Thatcher, J., Gu, B., Krcmar, H. (2020). "IT Workforce Research Curation", MIS Quarterly Research Curation Series
• Yoo, E., Rabinovich, E., Gu, B. (2020). "The Growth of Follower Networks on Social Media Platforms for Humanitarian Operations", Production and Operations Management, 29 (12), 2696-2715
• He, L., Xue, M., Gu, B. (2020). "Internet-of-things Enabled Supply Chain Planning and Coordination with Big Data Services: Certain Theoretic Implications", Journal of Management Science and Engineering, 5 (1), 1-22
• Yoo, E., Gu, B., Rabinovich, E. (2019). "Diffusion on Social Media Platforms: A Point Process Model for Interaction Among Similar Content", Journal of Management Information Systems, 36 (4), 1105-1141
• Mousavi, R., Gu, B. (2019). "The Impact of Twitter Adoption on Lawmakers’ Voting Orientations", Information Systems Research, 30 (1), 133-153
• Chen, W., Gu, B., Ye, Q., Zhu, K. (2019). "Measuring and Managing the Externality of Managerial Responses to Online Customer Reviews", Information Systems Research, 30 (1), 81-96
• Huang, N., Burtch, G., Gu, B., Hong, Y., Liang, C., Wang, K., Fu, D., Yang, B. (2019). "Motivating User-Generated Content with Performance Feedback: Evidence From Randomized Field Experiments", Management Science, 65 (1), 327-345
• Zhang, J., Fan, M., Gu, B., Mookerjee, V., Zhang, B., Zhao, J. (2018). "Business Values/Implications of AI and Machine Learning", Data and Information Management, 2 (3), 121-129
• Kim, Y., Jarvenpaa, S., Gu, B. (2018). "External Bridging and Internal Bonding: Unlocking the Generative Resources of Member Time and Attention Spent in Online Communities", MIS Quarterly, 42 (1), 265-283
• Ho, C., Damien, P., Gu, B., Konana, P. (2017). "The Time-varying Nature of Social Media Sentiments in Modeling Stock Returns", Decision Support Systems, 101 69-81
• Ge, R., Feng, J., Gu, B., Zhang, P. (2017). "Predicting and Deterring Default with Social Media Information in Peer-to-Peer Lending", Journal of Management Information Systems, 34 (2), 401-424
• Luo, X., Gu, B., Zhang, J., Phang, C. (2017). "Expert Blogs and Consumer Perceptions of Competing Brands", MIS Quarterly, 41 (2), 371-395
• Tan, C., Jiang, W., Gu, B. (2017). "Guest Editorial: Special Issue on Embracing the Internet of Things to Drive Data-driven Decisions", Journal of Management Analytics, 4 (1), 1-2
• Gu, B., Jiang, W., Tan, C. (2016). "Theme: Embracing the Internet of Things to Drive Data-Driven Decisions", Journal of Management Analytics, 3 (2), 189-190
• Fang, Z., Gu, B., Luo, X., Xu, Y. (2015). "Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions", Information Systems Research, 26 (3), 552-564
• Dissanayake, I., Zhang, J., Gu, B. (2015). "Task Division for Team Success in Crowdsourcing Contests: Resource Allocation and Alignment Effects", Journal of Management Information Systems, 32 (2), 8-39
• Zheng, Z., Pavlou, P., Gu, B. (2014). "Latent Growth Modeling for Information Systems: Theoretical Extensions and Practical Applications", Information Systems Research, 25 (3), 547-568
• Gu, B., Konana, P., Raghunathan, R., Chen, H. (2014). "The Allure of Homophily in Social Media: Evidence from Investor Responses on Virtual Communities", Information Systems Research, 25 (3), 604-617
• Gu, B., Ye, Q. (2014). "First Step in Social Media: Measuring the Influence of Online Management Responses on Customer Satisfaction", Production and Operations Management, 23 (4), 570-582
• Park, J., Gu, B., Leung, A., Konana, P. (2014). "An Investigation of Information Sharing and Seeking Behaviors in Online Investment Communities", Computers in Human Behavior, 31 1-12
• Mousavi, S., Gu, B., Syst, A. (2014). "The Role of Online Social Networks in Political Polarization", AMCIS 2014 PROCEEDINGS
• Park, J., Konana, P., Gu, B., Kumar, A., Raghunathan, R. (2013). "Information Valuation and Confirmation Bias in Virtual Communities: Evidence from Stock Message Boards", Information Systems Research, 24 (4), 1050-1067
• Gu, B., Tang, Q., Whinston, A. (2013). "The Influence of Online Word-of-mouth on Long Tail Formation", Decision Support Systems, 56 474-481
• Li, X., Gu, B., Liu, H. (2013). "Price Dispersion and Loss-Leader Pricing: Evidence from the Online Book Industry", Management Science, 59 (6), 1290-1308
• Gu, B., Konana, P., Chen, H. (2012). "Corrigendum to “Identifying Consumer Consideration Set at the Purchase Time from Aggregate Purchase Data in Online Retailing” [Decis. Support Syst. 53/3 (2012) 625–633]", Decision Support Systems, 54 (1), 813-813
• Tang, Q., Gu, B., Whinston, A. (2012). "Content Contribution for Revenue Sharing and Reputation in Social Media: A Dynamic Structural Model", Journal of Management Information Systems, 29 (2), 41-76
• Gu, B., Konana, P., Chen, H. (2012). "Identifying Consumer Consideration Set at the Purchase Time from Aggregate Purchase Data in Online Retailing", Decision Support Systems, 53 (3), 625-633
• Park, J., Gu, B., Lee, H. (2012). "The Relationship Between Retailer-hosted and Third-party-hosted WOM Sources and Their Influence on Retailer Sales", Electronic Commerce Research and Applications, 11 (3), 253-261
• Gu, B., Park, J., Konana, P. (2012). "Research Note—The Impact of External Word-of-Mouth Sources on Retailer Sales of High-Involvement Products", Information Systems Research, 23 (1), 182-196
• Xue, L., Ray, G., Gu, B. (2011). "Environmental Uncertainty and IT Infrastructure Governance: A Curvilinear Relationship", Information Systems Research, 22 (2), 389-399
• Ye, Q., Li, G., Gu, B. (2011). "A Cross-cultural Validation of the Web Usage-related Lifestyle Scale: An Empirical Investigation in China", Electronic Commerce Research and Applications, 10 (3), 304-312
• Ye, Q., Law, R., Gu, B., Chen, W. (2011). "The Influence of User-generated Content on Traveler Behavior: An Empirical Investigation on the Effects of e-Word-of-mouth to Hotel Online Bookings", Computers in Human Behavior, 27 (2), 634-639
• Ye, Q., Law, R., Gu, B. (2009). "The impact of online user reviews on hotel room sales", International Journal of Hospitality Management, 28 (1), 180-182
• Duan, W., Gu, B., Whinston, A. (2009). "Informational Cascades and Software Adoption on the Internet: An Empirical Investigation", MIS Quarterly, 33 (1), 23-23
• Duan, W., Gu, B., Whinston, A. (2008). "Do Online Reviews Matter? — An Empirical Investigation of Panel Data", Decision Support Systems, 45 (4), 1007-1016
• Duan, W., Gu, B., Whinston, A. (2008). "The Dynamics of Online Word-of-mouth and Product Sales—An Empirical Investigation of the Movie Industry", Journal of Retailing, 84 (2), 233-242
• Norman, A., Aberty, M., Brehm, K., Drake, M., Gour, S., Govil, C., Gu, B., Hart, J., Kadiri, G., Ke, J., Keyburn, S., Kulkarni, M., Mehta, N., Robertson, A., Sanghai, J., Shah, V., Schieck, J., Sivakumaran, Y., Sussman, J., Tillmanns, C., Yan, K., Zahradnic, F. (2008). "Can Consumer Software Selection Code for Digital Cameras Improve Consumer Performance?", Computational Economics, 31 (4), 363-380
• Gu, B., Konana, P., Rajagopalan, B., Chen, H. (2007). "Competition Among Virtual Communities and User Valuation: The Case of Investing-Related Communities", Information Systems Research, 18 (1), 68-85
• Clemons, E., Spitler, R., Gu, B., Markopoulos, P. (2005). Information, Hyperdifferentiation, and Delight: The Value of Being Different. In Robert, Austin., Stephen, Bradley. (Eds.), "The Broadband Explosion: Thinking about a Truly Interactive World", Harvard Business Press
• Clemons, E., Gu, B. (2003). "Justifying Contingent Information Technology Investments: Balancing the Need for Speed of Action with Certainty Before Action", Journal of Management Information Systems, 20 (2), 11-48
• Clemons, E., Gu, B. (2002). "Newly Vulnerable Markets in an Age of Pure Information Products: An Analysis of Online Music and Online News", Journal of Management Information Systems, 19 (3), 17-41

Awards And Honors

• 2022, INFORMS Information Systems Society Distinguished Fellow Award
• 2022, Academy of Management, Communication, Digital Technology, and Organization (CTO) Division Best Published Paper Award (runner up)
• 2021, International Conference on Information Systems Best Paper in Track Award
• 2021, INFORMS eBusiness Section Best Paper Award (Runner-up)
• 2021, Angiola M. Noe Faculty Research Award, Boston University