Bill Rossiter

Bill Rossiter is Principal at Interrupt, a brand distillery. Interrupt helps Fortune 1000 companies in the building materials and home improvement industries distill down their brand to the pure essence that will capture their unique position in the industry. Previous to taking over Interrupt eleven years ago, Bill spent 20 years with Owens Corning in sales, marketing, operations and general management roles. Many of his unique business concepts are represented in his two recent books; Diverge – Stand Out in the Sea of Sameness and Creating a Killer CX.

Education

• BA Marketing University of Notre Dame (1982 — 1986)
• Salesianum Prep (Wilmington DE) (1978 — 1982)

Companies

• Adjunct Professor University of Dayton (2016)
• Book Author DIVERGE - Stand Out in the Sea of Sameness (2016)
• Principal RedHouse Brands (2014)
• CEO & Principal Interrupt (2007)
• Author, Strategic Facilitator and Guest Speaker interrupt (2007)
• Adjunct Professor & Business Competition Judge University of Notre Dame - Mendoza College of Business (2006)
• Director of Marketing & Demand Creation Owens Corning (2006 — 2007)
• Managing Director/GM - Composites Solutions Business - Americas Owens Corning (2001 — 2006)
• Director Sales Owens Corning (2000 — 2003)

Skills

• Lead Generation
• CRM
• Market Analysis