Benoit Decreton

Assistant Professor of Strategy at Nova School of Business and Economics at WU Executive Academy Vienna

Biography

WU Executive Academy Vienna

Benoit joined the Institute for International Business as a Research and Teaching Associate/PhD Student in 2014. In 2018, Benoit was a visiting student researcher at Stanford University. He is a CEMS alumnus and received an MSc in International Marketing and Management from Copenhagen Business School in Denmark. Before that he received a BSc in Business Administration from IESEG School of Management in France.

During his studies, Benoit increased his international experience studying at the Ludwig-Maximilians University in Munich and the HKUST Business School in Hong Kong.

He gained professional experience working on or doing consulting projects for organizations such as L'Oréal, Groupe Adeo, British American Tobacco and Transparency International. While a student at Copenhagen Business School, Benoit also worked as a research assistant in the Department of Strategic Management and Globalization.

Research interest

His research focuses on multinational firm strategy and intra-firm relationships. In his dissertation, he studied the involvement of headquarters in their subsidiaries and the effects of such involvement. Currently, he is investigating how multinational corporations can access and integrate external knowledge from innovation clusters.

Publications

Journal article

  • 2019 Schmitt, Jan, Decreton, Benoit, Nell, Phillip C. 2019. How corporate headquarters add value in the digital age. Journal of Organization Design. open access (Details)
  • 2018 Decreton, Benoit, Nell, Phillip C., Stea, Diego. 2018. Headquarters involvement, socialization, and entrepreneurial behaviors in MNC subsidiaries. Long Range Planning, , open access (Details)
  • 2017 Decreton, Benoit, Dellestrand, Henrik, Kappen, Philip, Nell, Phillip C. 2017. Beyond Simple Configurations: The Dual Involvement of Divisional and Corporate Headquarters in Subsidiary Innovation Activities in Multibusiness Firms. Management International Review, 57 (6), 855-878. open access (Details)
  • Holm, Alison E., Decreton, Benoit, Nell, Phillip C., Klopf, Patricia. 2017. The dynamic response process to conflicting institutional demands in MNC subsidiaries - An inductive study in the Sub-Saharan African e-commerce sector. Global Strategy Journal (GSJ) 7 (1), 104-124. open access (Details)

Chapter in edited volume

  • 2016 Nell, Phillip C., Decreton, Benoit, Ambos, Björn. 2016. How does geographic distance impact the relevance of HQ knowledge? The mediating role of shared context. In: Research in Global Strategic Management, Perspectives on Headquarters-Subsidiary Relationships in the Contemporary MNC, Hrsg. Tina Ambos, Björn Ambos and Julian Birkinshaw, 275-298. Bingley, UK: Emerald Group Publishing. (Details)

Paper presented at an academic conference or symposium

  • 2019 Decreton, Benoit, Tippmann, Esther, Nell, Phillip C., Parker, Andrew. 2019. The Involvement of Senior Management in Decentralized Problem-Solving Activities. AIB 2019 Conference, Copenhagen, Dänemark, 24.06.-27.06. (Details)
  • 2018 Decreton, Benoit, Monteiro, Felipe. 2018. Making it Through the System: The Internal Transfer Process of External Knowledge. Strategic Management Society, Paris, France, 22.09-25.09. (Details)
  • 2016 Holm, Alison E., Nell, Phillip C., Klopf, Patricia, Decreton, Benoit. 2016. The sequential response process to conflicting demands in the context of institutional duality in MNC subsidiaries. Academy of International Business Annual Meeting, New Orleans, Vereinigte Staaten/USA, 27.06.-30.06. (Details)
  • Holm, Alison E., Nell, Phillip C., Klopf, Patricia, Decreton, Benoit. 2016. The sequential response process to conflicting demands in the context of institutional duality in MNC subsidiaries. Academy of International Business, London, Großbritannien, 07.04.-09.04. (Details)
  • 2015 Decreton, Benoit, Nell, Phillip C., Stea, D.. 2015. Subsidiary proactive initiative behavior: How the organizational context shapes subsidiary managers reactions to headquarters activities. ANZIBA Conference - Accepted not presented, Melbourne, Australien, 11.02.-13.02.. (Details)
  • Decreton, Benoit, Stea, Diego. 2015. Subsidiary Proactive Initiative Behavior: How the Organizational Context Shapes Subsidiary Managers Reactions to Headquarters Activities. Strategic Management Society Special Conference, StGallen, Schweiz, 28.05.- 30.05.. (Details)
  • 2014 Decreton, Benoit, Nell, Phillip C., Stea, D.. 2014. Subsidiary proactive initiative behavior: How the organizational context shapes subsidiary managers reactions to headquarters activities. European International Business Academy (EIBA), Uppsala, Schweden, 11.12.-13.12..

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